Q4 2019 Earnings Call
Good afternoon. My name is Christina they will be your conference operator today at this time I would like to welcome everyone to the event bright fourth quarter and full year 2019 earnings conference call. All lines have been placed on mute to prevent any background noise. After the speaker's remarks.
We'll be a question and answer session. If he would like to ask a question. During this time simply press Star then the number one on your telephone keypad, if he would like to what's growing your question. That's the pound key. Thank you now, let's turn the call over to Brian Clark head of Investor Relations. Please go ahead.
Good afternoon, and welcome to event bright sports quarter in full year 2019 earnings call.
Prior to this call we released our shareholder letter announcing our financial result.
It can be found on our website at Investor day on it that bright dot com.
Before we begin I would like to remind you that during today's call will be making forward looking statements regarding future events and financial performance, including providing our net revenue and non-GAAP adjusted EBITDA outlook for the first quarter in full year 2020.
We caution that such statements reflect our best judgment as of today February 27 based on factors that are currently known to us and that actual future events or results could differ materially due to several factors many of which are beyond our control.
For a more detailed discussion of the risks and uncertainties affecting our future results. We refer you to the section titled forward looking statements in our shareholder letter and our filings with the FCC.
We undertake no obligation to update any forward looking statements made during the call to reflect events or circumstances after today or to reflect new information or the occurrence of unanticipated events, except as required by law.
During this call we will present, adjusted EBITDA and free cash flow, both of which are non-GAAP financial measures.
These non-GAAP financial measures are not prepared in accordance with generally accepted accounting principles.
And to have limitations of analytical tools.
You should not consider them in isolation or substitutes for analysis of our results of operations as reported under GAAP.
Reconciliations to the most directly comparable GAAP financial measures are available in our shareholder letter.
We encourage you to read our shareholder letter as it contains important information about GAAP and non-GAAP result.
And with that I'll now turn the call over to Giulia Hearts co founder and Chief Executive Officer.
Thank you I'd like to welcome run to the team and welcome everyone on the call to our fourth quarter and year end 2019 earnings report.
Since inception that bright has been at the epicenter I'd be experience economy, transforming the way people organize and attend event.
We founded the company with a vision to build the self service platform that would make it possible for anyone to create and sell tickets to light experiences.
Today that part is the most powerful on dynamic platform for bringing people together I'm proud of the progress we made in 2019 to better serve our global bank creators.
In the past year, we serve to community of nearly 1 million creators, who organized approximately 4.7 million live events across 180 countries.
Going into 2020 and beyond we're well positioned to serve an expanding universe of creators and enable even more life experiences.
In looking at our financial highlights total company revenue for the year grew 12% over the prior year, reaching $327 million. We're pleased with a continued strong performance of ourselves sign on channel, which generate half of our ticket fees and continues to be our fastest growing channel.
Our sales channel achieved mid single digit year over year pay ticket growth with accelerating growth and ticket fees and the second half of the year.
We also targeted operating expenses and realigned our resources to improve profitability and generate sustainable free cash flow.
As we enter 2020, we prioritized for key themes that will serve as pillars of growth for the year ahead.
Better serving frequent event creators through our product and service, increasing and strengthening our global music prison.
Steadily building, our consumer demand tools and investing in platform infrastructure for long term growth.
Let's begin with our first growth pillar, serving our frequent creators.
In 2019 more than two thirds of the pay tickets sold on our platform were associated with events organized by professional to host frequent paid a bad.
Thesis is to create it creators rely on event bright to make their operations more efficient.
Our 2020 product road map focuses on solving their biggest problem and will make our platform and service more effective for them.
Given the attractive lifetime value of our frequent creators we view their acquisition and retention as one of the most important financial levers, we can pull to drive revenue growth.
A great example of a frequent creator on the platform today is Sierra Nevada Brewing company.
As one of America's Premier craft breweries known for its creativity in independent spirit, they're using our platform to engage with their consumers and meaningful ways, there compelling experiential marketing events.
The particularly value our robust app marketplace, which has given them the ability to easily promote their events through owned to channels and meet the consumers where they are through the seamless integration we provide.
Our second growth pillar is solidifying or music presence.
In 2019, we completed the Ticketfly customer migration and we retained 70% of the original Ticketfly book of business through that process.
Our music business goes beyond North American ticket sale.
We are excited about the opportunity we see in the global life music market, which is also the fastest growing category and ourself on channel.
Given the importance of the music category globally, we will continue to build the best platform to address the complex needs the independent live music venues and promoters.
Many creators rely on our platform to market and promote their event.
Our third growth pillar is focused on growing demand for the events on our platform.
In 2019, we grew the number of pay tickets driven by the event bite platform by 47%.
Our existing marketing tools enable creators to communicate efficiently with attendees and market there that's broadly through distribution partnership.
Our web in native mobile destinations are becoming increasingly impactful marketing channels and their own right.
In 2020, we plan to steadily develop our demand driving capacity by improving the consumer events search and discovery experience expanding our network of distribution partners and getting creators tools to reach consumers more effectively.
Our fourth growth pillars about strategic investment in our platform infrastructure.
We are committed to providing creators with the easy to use and reliable technology, they need to plan and execute their live event.
And 2020, we're making significant investments in the event right platform to accelerate product development boost reliability and more easily integrate with value adding partners.
We believe these steps will bolster about Reits market position growth and profitability.
Now turning to more recent events, we've been monitoring the impact of the Crown a virus since it may news headlines earlier this year as the conditions of all our top priority remains ensuring the health and safety of our community.
Gathering at events is this a seidl stable across the world and we believe that any impact on industry growth will rebound as conditions conditions improve.
We appreciate the commitment at the people and organizations that have come together to address this global health emergency and our thoughts are with all those impacted.
In summary, we are energized by the progress you've made in 2019 and we appreciate the hard work and dedication of the over 1000 Breitling is around the globe, who at the passion and drive that make about price a great company. It is today.
We thank our shareholders for their support and confidence as we head into a very exciting year in future.
Now I'm going to handed over to only any to talk more about our result.
Thanks Julia.
The shareholder letter published today provides the details of our fourth quarter results.
Which were highlighted by greater than expected net revenue of $83 million another quarter of healthy growth in self sign on and the completion of music customer migration.
Fourth quarter revenue grew 9% year to year, and we saw upside relative to our expectations, particularly within the domestic music business, where customer retention was stronger than expected as we finalize the music migration.
Ticket board customers that have remained with us since the start of 2018 have grown their business on event right and revenue from that group of customers as a whole grew by 14% in 2019 versus 2018.
Music is one of the largest categories within our global self sign on business and in 2019 music was the fastest growing category within that channel.
Music is also a rapidly growing growing category within our sales driven channel overseas.
And our entire music business is roughly 1.5 ARX larger than what we presented in the North America numbers, we regularly disclose.
With the Ticketfly complete migration complete we're now thinking about our music business on a global multi channel basis.
We're told me returning to our fourth quarter results gross profit grew 9% year to year to 49 million or 59% of revenue the same gross margin as in Q4 2018.
Operating expenses for the fourth quarter were $69 million, a 27% increase year over year on a reported basis. However, there are a number of unusual expense items within that comparison.
When excluding those items operating expenses were up 11% year to year in the fourth quarter.
Specifically, we incurred 1.8 million realignment costs in Q4, 2019, offset partially by a 1 million dollar sales tax reversal.
In a year ago fourth quarter, we benefited from a combined 7 million in sales tax reversals and insurance proceeds the reduced operating expenses.
Excluding these items Gionee expenses were down about 7% year to year in the fourth quarter, reflecting our commitment to improving operating efficiency and aligning resources toward revenue producing functions.
Now turning to the year ahead, the business outlook provided today anticipates first quarter revenue of 84 to 88 million and full year revenue of $342 million to $359 million.
The business outlook contemplates, a 3% to 8% revenue growth rate for the first quarter of the year and 5% to 10% for the full year of 2020.
We expect revenue growth to be stronger in the second half of of the year than in the first topic here for a number of reasons.
First our 2019 results reflects greater impact from Ticketfly churn later in the year, making first half revenue comparisons in 2020 slightly more challenging than second half revenue comparisons.
Second we anticipate that our resource realignment program, an increased investments in product and sales will contribute to revenue growth to a larger degree later in 2020, then they will in the earlier months.
Accordingly, we expect to exit twentytwenty with faster revenue growth and double digit year to year momentum going into the following year.
The business outlook anticipates material investments in 2020 into event brides platform product development and sales organization.
We intend to take advantage of our lower cost locations to add talent and resources in a cost efficient manner.
Adjusted EBITDA outlook for the first quarter is in a range of negative 3 million to positive 1 million.
And the full year business outlook contemplates adjusted EBITDA of negative 4 million to breakeven.
One important note regarding our accounting.
In the fourth quarter of 2019, we became a large accelerated filer subject to the new lease accounting guidance effective January 2019.
Adoption of that standard requires the reclassification of our San Francisco lease payments from interest in depreciation to operating expense.
This change results in a reduction of our previously reported adjusted EBITDA of $900000 for each of the first second and third quarters of 2019 and has a full year 2019 impact on adjusted EBITDA of 3.7 million.
3.7 million dollar increase in operating expenses and the impact to adjusted EBITDA is also reflected in our 2020 outlook.
Net income and free cash flow or not impacted by this change.
With respect to the potential impact of the Corona virus is of course very difficult to quantify the potential financial impact given the uncertainty around the scale and scope of the virus.
However, we can provide two data points that will provide some context.
The first is that approximately 10% of via Benson our platform draw more than half of their attendance from over 100 miles away.
We're travel restrictions would impact attendance.
Second roughly 10% of paid tickets come from a ban with more than 5000 attendees were large scale cancellations might occur due to the risk of gathering that many people.
We have seen recent announcements of event cancellations that appear to be associated with the virus or we expected the outbreak will impact live events and attendance in the near term.
These data points and expectations have been considered in our business outlook.
Stepping back from the fourth quarter and the outlook figures just described.
I would remind investors of our longer term objectives.
You bet bridges are well capitalized leader and what we believe as a multibillion dollar market for ticketing and enabling live events around the world.
We believe that our creator froze up creator first approach a differentiated technology platform position about bright to drive sustainable double digit growth in the long term.
Our self sign on business, which continues to grow around 20% year over year provides clear evidence that our growth opportunity a sizeable and at the products and services, we deliver have strong appeal to live event creators broadly.
From a profitability perspective that bright has strong gross margins around the 60% level.
And the incremental costs associated with paid ticket volume growth are modest providing operating leverage as we continue to scale.
We have confidence that the investments, we're making in 2020 will provide a stronger foundation for long term growth and profitability by enhancing the performance and the appeal of our platform.
Enabling greater success for the creators on our platform and increasing retention and lifetime values associated with those creators.
We're excited about the opportunity ahead, and we're now ready to take your questions.
At this time I would like to remind everyone in order to ask a question. Please press Star then the number one on your telephone keypad.
Your first question comes from Mark Mahaney from RBC. Your line is open.
Great. Thank you two questions. Please this is shot that for Mark.
First lanny could you please provide a little bit more guidance a context for the full year guidance, its 5% to 10% and excluding the the Ticketfly churn. It was it is seven just 13% still a little bit below where we end the street, where what are some of the key drivers there whats driving girls and some of the input.
There are puts and takes and then second is can you. Please remind us of among your frequent creators what is the retention rate how that has trended and what's the average life. Thank you.
Sure sure. Thanks for your questions. The a as we look at they'll look for this year, we're making some.
Vestments in our product and we are increasing our sales hiring productivity on those additional reps will gain traction throughout the year and we'd expect contribute to an improvement in the sales revenue growth threat throughout the year. We expect this year that so we'll continue to lead the overall growth rate and as I said, just a moment ago the sale side of that.
Business growth, which should improve throughout the course of the year as we mentioned a moment ago. We've considered the central impact of Capone <unk> Corona virus, although that exposure is very difficult to quantify at this time, a and that has also been included into our outlook.
Your second question was about a retention the average life and value of Super creators.
As we said a moment ago enjoys remarks, the super Critters represented roughly 60% of the tickets.
Hold on a paid tickets sold on our platform, they're a much smaller group of creators a their professional businesses and their lifetime values are quite high relative to those who are not creating frequent repeating events.
Thanks Manny.
Thank you.
Your next question comes from Heath, Terry from Goldman Sachs. Your line is open.
Great. Thanks, I'm looking at the deceleration in asset so I'm just curious, what's what's behind that and if there's if there's sort of a strategy.
Around shelf sign on as you think about it for the year had and as we look at the music category, specifically as you think about.
The sales channels, there what sports expectations, what are your expectations for for that pipeline and the the level of investment that you see necessary in a in signing up venues for for this year, that's an implied for your guidance.
Right.
Yeah, so thinking about Oh start talking about Subsalt itself sign and I'll, let Julie a follow up and then we'll come back on your on the sell side of the house you know for the full year paid tickets in the self sign on channel grew 21% outside the United States the growth rate was.
Several points higher than that with you know really led by countries like the UK, Australia, Brazil, I've been very strong in the self sign on side and we will continue to invest in the product in those marketplaces domestically growth for the fourth quarter or sorry, Oh across the whole channel for the fourth quarter.
Self sign on a ticket volume was in the high teens. So we have seen a little bit of a deceleration largely reflecting a bigger base from the prior year and we expect with the product investments that we have coming forward, which targets are most productive creators both the acquisition the retention and their success and having hosting.
On a successful well attended advance on event, but we feel very good about the growth outlook for self sign on going forward.
I would just add that much of our 2020 product road map is focused on building for those frequent creators that our goal that kind of cross channel on the cut across categories and Geos and so when you look at the increased product development resources, you can imagine that it's going towards things are really making a difference for.
Sure so fine on creators like how easy it is to use event bright spot for him how quickly can they get up and running how efficient are they in using the platform are we creating tools that are saving them time, and giving them a better boost in selling more ticket. So we talked about a follow feature for instance, and our consumer engagement.
Work and that Dickey nets between consumer and creator gets all sell sign on creators of this and then finally when you think about our infrastructure investment, it's really focused on both making our own product development faster, but also opening up new capability for these frequent creators who have slightly more sophisticated.
That's when it comes to how they organize their teams around the about front platform and the reporting and analytics they need to make better decisions and so that that target for for 2020. If you were done like draw a bullseye around our road map is really about boosting the frequent creators, which we think we'll have a great impact on growing or.
I'll sign on business.
Turning to the music side of the business. He's I guess really important to point out the as we just did that our music business is quite a bit larger than just the North America adjusted Ticketfly business, we're seeing 20% to 30% growth in the Miss in the music category within self sign on and in our sales.
Channels overseas domestically as we talked about the accounts that we've retained over the last 24 months are seeing double digit growth and the big impact that we've been experiencing over prior quarters has been the churn in the retention as we migrate customers from the ticket bite platform onto the Temprite platform. That's now behind us. So as we look ahead at the pipeline the pipeline.
As to continue to serve music creators it through the self sign on channel continues serve and find new creators and bring them onto our platform internationally and to improve the product with investments that we're talking about for the domestic customers. So we retain and begin to attract a growing share the U.S. independent Midmarket music category. So.
This is a category we're committed to its it's one of our biggest categories one of our strongest categories around the world and we're really a kind of an inflection point, a turning point vis-a-vis the integration of Ticketfly.
Great. Thank you both.
Your next question comes from Ryan's Sundby from William Blair. Your line is open.
Yeah, Hi, Julie Lainie, Thanks for taking my questions.
Hi, I appreciate and Tony I understand there's a lot of moving parts here with krona virus I'm, just hoping you can maybe help us understand some of the assumptions that you are you using there in the forward looking guidance I I know you called out the two data points that 10% that are honored over 100 miles away and the 10% of 5000 or more attendees is are there.
Was the buckets your hair cutting so far I'm, just just want to look a little more color. There and then you know where maybe you could you help us understand what guidance would have been without front of.
Baked in there I just about color would be great. Thanks.
Sure Ryan it's really it's extremely difficult to quantify <unk> I'd say, that's sort of at the at the top level, we have real passion and and empathy for live event creators all over the world and the safety of attendees is on her mind as we talked about the subject so far as we look at our business we've seen very.
Very modest effects of the outbreak on the platform with a limited number of event cancellations and attendee refunds at this stage. We I is important because we have a very highly diversified business by geography by event category by type by size and the majority of our events are smaller local gatherings that are.
You know not as likely to be exposed at least to travel restrictions all that being said, we do anticipate some impact on our business in the near term.
It would likely come in the form of a reduced number of live events being hosted on our platform as well as potentially lower event attendance. It beyond that it's pretty hard to quantify specifically and we will well, we'll watch and monitor to the situation and keep people updated as as we move forward.
Yeah.
Yeah.
And then just a couple thoughts on ticket fly and <unk> you know really appreciate the additional color you gave there in the shareholder letter.
I guess in terms of that 30% of the ticket by customers that didnt migrate over can you talk about well I guess, one if theres certain characteristics that stood out or geographies that stood out.
As a reason why they didn't come over and then to just kind of stepping back to pre transaction is that 30% churn about where you expect ahead heading in or where there's some.
At prices that you went through the deal.
Thanks, Ryan I think that you know when we when we look at that 30% that we fully intend to win back and where they've gone. It's incredibly fragmented. It. It is you know it can match to the fragmentation of our entire business and the competitive set that we see across every category and geography.
Now we are talking just as North America. So it's a more targeted a geography in terms of this particular subset of music clients on our platform, but when we look at that at the future on how we how we intend to continue to grow and ultimately when the independent music ticketing.
Market, we're focused on product and delivering the best platform that we can to those to those music customers as well as enveloping then in the high service expectations that they have four of them right and that we deliver to all of our creators and so.
Lets say that that I, we have we have strong expectations going forward I won't comment on pre transaction and expectations, but I will say that we intend to win in this category and as Gio as well as continue expanding our growth and the music category internationally in both sales and sell fine.
<unk>.
Okay, great thanks for that but taking my questions.
Again feel would like to ask a question. Please press Star then the number one on your telephone keypad. Your next question comes from Doug and must from JP Morgan. Your line is open.
Hi, this facility on for Doug. Thanks for taking my questions. We will have to first could you elaborate on your upon to expand your go to market sales and marketing strategy, but if you can talk about your long term vision for the mix between felt fine on the sales channel. We took on the push to talk about how you are balancing growth.
In profit going forward and if you could give us your latest thoughts on <unk> long term margin goal and the past to get there.
Sure.
Thanks, you know in thinking about our go to market strategy, we talked last quarter about moved that we made to centralize our selling teams that are in Europe into one location, where we think we're going to be able to gain some real operating efficiencies and also managerial and selling and support efficiencies.
That is taking place throughout the first quarter. It should be in place are very very early in the second quarter.
And so one of the probably the most notable evolutions in our go to market is that centralization to a more efficient operating center in Europe at the same time, where could you going to continue to expand the number of sales reps that we have selling the event byproduct both in the music category and in all other categories both domain.
Caustically and overseas, we're going to be able to because of the efficiencies. We gained from that centralization and Europe, we're going to be able to expand our selling resources without increasing the operating expense base of the company in the near term.
And so what we anticipate as we add those reps and get the engine working for us in that central location. A is over the course of the or an improvement in both the capacity selling capacity as well as the productivity of the reps and that's part of the reason that we're talking about an improvement in the year to year revenue growth rate as we go into the second half of the year.
As we think about the I'll talk about the margins and then let Julie to talk about the long term mix.
I would just step back and say that's given the size of our market opportunity, where there is a 5 billion dollar plus revenue opportunity in live event categories and countries that we serve today given the growth of live events globally, and our current revenue scale at less than 10% of the opportunity our financial strategy is very clearly.
Oriented around growth today, especially revenue growth.
So you know without said.
Given the momentum and the scale that we already have a and the competitive landscape in the mid market that we serve well be prudent and deliberate regarding profitability. Our outlook for this year includes an improvement in adjusted EBITDA year over year. The does reflect purposeful constraints that we applied when we're doing our planning to improve.
The bottom line and so as we look at the next three to five years. Our objective is to deliver sustained double digit revenue growth with steady year to year improvements in margin, an adjusted EBITDA and from where we are today, it's very clear to us that the big opportunity is in scaling events by its presence across categories creator types and countries introduce.
Adding new products and services with an emphasis on revenue growth.
Now did a vision for our sales and sell sign on mix really maps to the vision of those channels being symbiotic in nature I think a good example of that is in our music category, where we've had a targeted focus both through sales and product over the course as a last three plus years and we see.
The strength of cell sign on in the music category being a major growth lever as well as our international presence, where we really haven't yet been focused on go to market on efforts as we have with our North American music portion. So you know that illustrative example of how a sales channel with our FFO.
<unk> sales growth in North America married with ourselves sign on growth through positioning on is is that seems to be a pretty I you know on well executed playbook for us and I'd be looking at that as an opportunity for us in the future certainly ourself sign on channel is attractive for a number of differently.
And and you know we want to continue to lean into that gross <unk>. We also see sales is being a great way for us to strategically open up new market capability in new Geos and new categories as well as be able to create you know more recurring business on the platform. When you look at how her.
Protein this from a product perspective, we are being you know where we're feeding both channels through through our focus on frequent creators and I think that is what's most exciting for US is that our effort is is helping to drive both channels in terms of acquisition and retention growth and 2020 and beyond.
It's difficult.
Thank you.
Your next question comes from Youssef Squali from Suntrust. Your line is open.
Thanks for taking my questions. This is Nate Mitchell on for use if.
Maybe first just starting with go to market, maybe specifically honing in on on frequent frequent creators just because I I would think that with frequent creators that the sales motion would just be more difficult given the nature of their business. It would be great. If you could help us understand.
The go to market strategy, specifically for for frequent creators just given how much you're investing on the product side.
Sure. So it's important to note that today, we have a sizable number of frequent creators on our platform, while it's a smaller percentage generating I bigger much bigger percentage as I've paid tickets, we have a lots and lots of data to understand what their needs are and.
Weve zeroed in on our number one job being efficiency for these frequent creators because they are having to like you said there they're hosting many events and that's a certain amount of stress because their professional creators, though they're coming to the platform with a certain set of means that we feel that we can best.
Hi, meat on the platform and knows it are around reporting and analytics marketing tools as well as the on ability for the have embraced destination to help propel the growing awareness of their events to the audience that interacts with the van freight both through distribution and destination.
The sales motion for us in terms of how we go to market for frequent creators is is not just not much different than how we think about you know building the awareness of event bright for paid professional creators. So again I think this is more of focusing worse versus I eye opening up and then.
Entirely new set of creators, who we haven't spoken to before.
Got it.
Appreciate the color.
And then on product and development, maybe you could just help investors understand you know.
How you how you measure the efficacy of this spend that that would be great.
So when we look at the investment in both our infrastructure as well as our product that we are improving and feet. New features that we're shipping to our customers I think that there are few key ways in which we can look at that at that we do look the efficacy of that no. One is retention of our creators.
And I are we able to positively impact that the lifetime value of I've, particularly frequent creators on the platform and the other is efficiency and productivity of our development efforts and you know that for US is is key to the sustainable growth path that Ron and we understand that the better that weekend.
Faster that we can move and the better that we can be we can deliver value to these creators, which in turn allows them to be more successful and we should see the high impact in retention.
Got it thank you and maybe just one last one and the demand discussion of the shareholder letter you make mention of event brought itself actually becoming increasingly effective market channel for creators should we understand this as ive been fight potentially offering a promoted listings type product to creators with within its own search results any color.
There would be helpful. Thanks again.
Sure put the for that time being for 2020 were really focused on making that search and discovery experience more impactful and relevant for consumers. So I wouldn't expect that we would on what that we would ship a promoted listings type approach that you know remains for us to be seen in terms of the strategy, we want to take for concern.
Or engagement and the value that we're delivering back to creators I think the most important thing to know about our consumer work is that you know while we're very I.
You know, we're very encouraged by by the growth there, we mentioned that and you know our and then freight driven tickets grew 47% in the year. It also is directly impacting the success of our creators and we think about it through that lens. So not only are we and approaching that through distribution.
Where we have over 50 distribution partners and we're focused on putting the right event in front of the right consumer at the right time in order to drive back value to creators. We're also thinking about how we can connect creators with consumers through things like the follow feature in our web in native mobile destination and the third part is we're looking at how we can make Chris.
Leaders more efficient and marketing their own events on the platform. So what kind of tools can we give them or data can we give them to help make better marketing decisions and spend their dollars wisely to be able to engage consumers and convert them into attendees.
Got it thanks again.
Thank you.
I would now like to turn the call back to Giulia Hearts for closing remarks.
I just want to thank everyone for their participation in the call today and your interest in event bright and I also want to thank our employees for their hard work and commitment for 2020 and beyond we're well positioned to serve our creators and enable even more light experiences, which furthers our mission to bring the world together through live experiences. Thank you might have a great day.
Ladies and gentlemen, this concludes todays conference call. Thank you for participating you may now disconnect.
[music].