Q4 2023 Integral Ad Science Holding Corp Earnings Call

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Operator: Good day, and thank you for standing by. Welcome to the IAS 4th Quarter and Full Year 2023 Earnings Conference Call. At this time, all participants are in a listen-only mode.

Okay.

Good day, and thank you for standing by.

Welcome to the IHS fourth quarter and full year 2023 earnings conference call at.

At this time all participants are in a listen only mode.

Operator: After the speaker's presentation, there will be a question and answer session. To ask a question during the session, you will need to press star 1-1 on your telephone. You will then hear an automated message advising your hand is, To withdraw your question, please press star 11 again. Please be advised that today's conference is being recorded. I would now like to turn the conference over to your speaker today, Jonathan Schafer, Senior Vice President of SBA. Please go ahead. Thank you. Good afternoon, and welcome to the IAS 2023 fourth quarter and full year financial results conference. I'm joined today by Lisa Utschneider, CEO, and Tanya Secor, CFO. Before we begin, please note that today's call and prepared remarks contain forward-looking statements. We refer you to the company's filings with the SEC posted on our investor relations site at investors.integralads.com for more details about important risks and uncertainties that could cause actual results to differ materially from our expectations.

After the speaker's presentation, there will be a question and answer session.

To ask a question. During this session you will need to press star one one on your telephone you will then hear an automated message advising your hand is raced to withdraw your question. Please press star one again.

Please be advised that today's conference is being recorded.

And I'd like to turn the conference over to your Speaker today, Jonathan Schaffer Senior Vice President Investor Relations. Please go ahead.

Thank you good afternoon, and welcome to the Ias 2023 fourth quarter and full year financial results Conference call I'm joined today by Lisa Snyder CEO, Anthony <unk>, our CFO before we begin please note that today's call and prepared remarks contain forward looking statements. We refer you to.

The company's filings with the SEC posted on our Investor Relations site at investors <unk> integral AD dot com for more details about important risks and uncertainties that could cause actual results to differ materially from our expectations. We will also refer to non-GAAP measures on today's call a reconciliation of non-GAAP measures to the most direct.

Operator: We will also refer to non-GAAP measures on today's call. A reconciliation of non-GAAP measures to the most directly comparable GAAP measures is contained in today's earnings release, available on our investor relations site. All financial comparisons, unless noted otherwise, are based on the prior year. With these formalities out of the way, I'd now like to turn the call over to our CEO, Lisa Oetschneider. Lisa, you may

Comparable GAAP measures is contained in today's earnings release available on our Investor Relations site, all financial comparisons unless noted otherwise are based on the prior year period with these formalities out of the way I'd now like to turn the call over to our CEO, Lisa Ed Schneider, Lisa you may begin.

Lisa Utschneider: Thanks Jonathan and welcome everyone to our 2023 fourth quarter and year-end call. We delivered strong fourth quarter performance ahead of expectations. Revenue grew 14% to $134.3 million at a 35% adjusted EBITDA margin.

Thanks, Jonathan and welcome everyone to our 2023 fourth quarter and year end call. We delivered strong fourth quarter performance ahead of expectations.

Revenue grew 14% to $134 $3 million at a 35% adjusted EBITDA margin full year, 2020, three revenue increased 16% to $474 $4 million and the 34% adjusted EBITDA.

Lisa Utschneider: Full year 2023 revenue increased 16% to $474.4 million and a 34% adjusted EBITDA margin. Throughout the year, we advanced our commitment to providing the industry's most actionable data and driving superior results for our customers. Our team's focused on maximizing ROI with AI-driven measurement and optimization solutions for our customers. Brands trust IS to safeguard and scale their businesses across all digital channels.

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Without the year, we advanced our commitment to providing the industry's most actual data and driving superior results for our customers are.

Our teams focused on maximizing ROI with AI, driven measurement and optimization solutions for our customers with industry leading products.

Brands Trust Ias to safeguard and scale their businesses across all digital channels, we drove media performance through AI ml and data transparency to ensure our customers realize blasting value, but their businesses, while anticipating rapid changes in the industry.

Lisa Utschneider: We drove media performance through AI, ML, and data transparency to ensure our customers realize lasting value for their businesses while anticipating rapid changes in the industry. Before we look ahead to 2024, I'd like to share a few highlights from 2023 that position IAS for long-term sustainable growth. In 2023, IAS signed over 20 global partnerships with major tech providers, including TikTok, Meta, YouTube, X, Criteo, Instacart, Uber, Netflix, Samsung, and Vizio.

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Before we look ahead to 2024 I'd like to share a few highlights from 2023 that position us for long term durable growth.

In 2023 signed over 20 global partnerships with major tech providers, including tick Tock meta Youtube acts cardio instant card Uber Netflix Samsung Nvidia.

Lisa Utschneider: Our products are built on a foundation of data science and AI. In 2023, we expanded availability of our total media quality, or TMQ, product to meet the explosive growth of social media, including short form video. We launched new products like Quality Attention and Made for Advertising. We also enhanced our Total Visibility offering for improved optimization of marketer spend. IS's global presence is a key differentiator.

Our products are built on a foundation of data science and AI in 2020 three we expanded availability of our total media quality, our TMT product to meet the explosive growth of social media, including short form video.

We launched new products like quality attention and made for advertising. We also enhanced our total visibility offering for improved optimization of marketers' spend.

<unk> global presence as a key differentiator in 2023, we expand our international coverage with 40% of our new hires outside of the Americas and opened operations in four key APAC markets, Hong Kong, Taiwan, Thailand and Vietnam.

Lisa Utschneider: In 2023, we will expand our international coverage with 40% of our new hires outside of the Americas and open operations in four key APAC markets, Hong Kong, Taiwan, Thailand, and Vietnam. We recently announced partnerships with Moj and ShareChat, an Indian social networking platform, to deploy measurement solutions for advertisers on the platform. Our international presence helped clinch several new global customer wins and renewals in 2023, including Caring, Canva, BT, Singapore Airlines, Panasonic, L'Oreal, LG Electronics, Singtel, Maruti Suzuki, BMW, Ferraro, and Mars. In the fourth quarter, we secured additional wins and major renewals that reinforce IAS's standing as the leader in the market. We won the following three deals from an incumbent provider. Airbnb switched to IS as its global verification partner.

We recently announced partnerships with most and sure Chad in the Indian social networking platform to deploy measurement solutions for advertisers on the platform.

Our international presence help cleanse several new global customer wins and renewals in 2023, including carrying Camber BG, Singapore Airlines, Panasonic L'oreal, LG electronics, Singtel Maruti Suzuki BMW for railroad and Mars.

In the fourth quarter, we secured additional wins some major renewals that reinforce ias's standing as the leader in the market.

We won the following three deals from an incumbent provider.

<unk> switched to Ias as its global verification partner Herb.

Lisa Utschneider: Airbnb chose IAS based on our robust technological innovation, commitment to customer service, including precision billing, distinct product advantages, and superior platform integration. A major telecom provider, Selected IAS, is their verification and brand safety partner across all digital investment channels in the U.S. They chose IES based on our tech, innovation, and service. IS is a leader in the telecom vertical, working with the top three telecom providers in the U.S. A large insurance carrier switched to IAS for measurement and optimization exclusively based on our innovative solutions and trusted support teams. We also secured two exclusive global partnership expansions. Volkswagen Group renewed and expanded its exclusive global partnership with IAS across all of its brands for both measurement and optimization solutions. The renewal agreement has been expanded to include additional products, including total visibility, sustainability measurement, and advanced CTV measurement. IS has also expanded its partnership with Shiseido, the Japanese multinational cosmetics company, as its exclusive global verification provider.

Airbnb chose <unk> based on a robust technological innovation commitment to customer service, including precision billing distinct product advantages and superior platform integrations.

A major telecom provider selected ias's their verification and brand safety partner across all digital investment channels in the U S. They chose <unk> based on our tech innovation and service.

<unk> is a leader in the telecom vertical working with the top three telecom providers in the U S.

A large insurance carrier switched to Ias for measurement and optimization exclusively based our innovative solutions and trusted support team.

We also secured two exclusive global partnership expansion.

Oaks Wagging Groupe renewed and expanded its exclusive global partnership with Ias across all of its brands for both measurement and optimization solutions.

<unk> agreement has been expanded to include additional products, including total visibility sustainability measurement and advanced CTV measurement.

<unk> expanded its partnership with shade of the Japanese multinational cosmetics company as its exclusive global verification provider.

Lisa Utschneider: IS built on its partnership with Shishido and EMEA and APAC to include the U.S., which has been serviced by an incumbent provider. In 2023, we made several senior hires with specialized experience to further IS's growth in optimization and data science. In November, Kumar S. Singh joined IaaS from Meta as Senior Vice President of Data Science to build highly scalable software systems.

<unk> built on its partnership with Shadow in EMEA and APAC to include the U S, which has been serviced by an incumbent provider.

In 2023, we made several senior hires with specialized experience to further ias's growth and optimization and data science in November Coumarin thing joined <unk> as senior Vice President of data science to build highly scalable software system, we plan to grow our data science team to run.

Lisa Utschneider: We plan to grow our data science team to represent 30% of R&D headcount by year-end. We achieved several MRC accreditations in 2023, including the industry's first MRC accreditation for CTV viewability. Recently, IS received continuing accreditation from the MRC for META, including impressions and two-second video viewability data for Facebook feed and Instagram feed and stories.

Present, 30% of R&D head count by year end.

We achieved several MRC accreditation in 2023, including the industry's first MRC accreditation for CTV Deo ability.

Recently, Ias receive continuing accreditation from the MRC for matter, including impressions in two second video view ability data for Facebook feed and Instagram feed and stories and.

Lisa Utschneider: In the fourth quarter, IAS released its first Corporate Responsibility Report outlining the tangible progress the company is making to strengthen its environmental, social, and governance initiatives. The report highlights our commitment to innovation and ethical practices, exceptional customer service, and ensuring IAS is a great place to work for our employees. Turning to 2024, I'd like to review our product roadmap priorities. First, we are investing to capture the explosive growth of social media, including short-form video and the live feed. Second, we are evolving our products to support marketing outcomes. Third, we are innovating to make our products easier to activate to drive campaign usage and diversify our customer mix. Lastly, AI is an essential part of our product vision, and we are investing in data science. Let's review these priorities in more detail.

In the fourth quarter Ias released its first corporate responsibility report outlining the tangible progress the company is making to strengthen its environmental social and governance initiatives.

The report highlights our commitment to innovation and ethical practices exceptional customer service and ensuring ias as a great place to work for our employees.

Turning to 2024 I'd like to review our product roadmap priorities first we are investing to capture the explosive growth of social media, including short form video in the live feed second we are evolving our products to support marketing outcomes third we are innovating to make our products easier to add.

Activate to drive campaign usage and diversify our customer mix lastly, AI isn't an essential part of our product vision and we are investing in data science, Let's review these priorities in more detail.

Lisa Utschneider: As Numbai's independent third-party provider, we are delivering solutions to help marketers measure and optimize performance in dynamic, user-generated social environments. We are expanding availability and increasing adoption of our highly differentiated TMQ products to reach social media users globally. TMQ is activated in the live feeds of the four major social platforms today to meet high marketer demand.

As <unk> independent third party provider, we are delivering solutions to help marketers measure and optimize performance in dynamic user generated social environments.

We are expanding availability and increasing adoption of our highly differentiated TMT product to reach social media users globally.

TMT was activated in the live feeds of the four major social platforms today to meet high marketer demand.

Lisa Utschneider: With META, we were delighted to announce earlier this month the availability of our AI-driven TMQ brand safety and suitability measurement product across Facebook and Instagram feeds and Reels. IS's new post-bid brand safety and suitability expansion with Meta gives advertisers increased transparency into whether their campaigns are appearing next to safe and suitable content. We expect to ramp adoption throughout 2024 and into 2025. We've seen healthy adoption of our TMQ product in TikTok. In 2023, the number of active post-big campaigns increased over 350%, and the number of tracked ads increased over 550%. In November, IIS expanded its TMQ product for TikTok to 21 new countries for a total of over 50 markets. In December, IAS expanded its YouTube TMQ product capabilities. IAS now offers its brand safety and suitability measurement product to advertisers for YouTube Shorts Inventory as part of its existing Total Media Quality for YouTube product suite.

Meta we were delighted to announce earlier this month the availability of our AI, driven TMT brand safety and suitability measurement products across Facebook and Instagram feed in Reals.

Aas's, new postpaid brand safety and suitability expansion with matter gives advertisers increased transparency into whether their campaigns are appearing next to state and suitable content, we expect to ramp adoption throughout 2024 and into 2025.

We've seen healthy adoption of our TMT product and Tic Toc in 2023, the number of active postpaid campaigns increased over 350% and the number of track to ads increased over 550%.

In November our Ias expanded its TMT product, particularly out to 'twenty, one new countries for a total of over 50 markets.

In December Ias expanded our Youtube TMT product capabilities Ias now offers our brand safety and suitability measurement product to advertisers for Youtube shorts inventory as part of its existing total media quality for Youtube product suite.

Lisa Utschneider: On February 1st, IAS expanded its partnership with Axe for all U.S. advertisers. IAS classifies all vertical video ad adjacencies for brand safety and suitability aligned to the GARM framework, giving advertisers maximum control over where their ads appear on the ex-vertical video feed. Additionally, we are expanding our post-big brand safety and suitability measurement solution currently in GA in the U.S. to other countries in Q1. We are also continuing to evolve TMQ to offer marketers more choice into how content is classified into more categories, including misinformation, ahead of this year's U.S. election. Regarding outcomes, we are focused on driving superior results for marketers with products only IAS offers, including total visibility, MFA, and attention. IES's unique total visibility product enables customers to connect performance metrics such as conversions and sale flip, supply path, and cost of media to IES's media quality metrics, including viewability, context, attention, and brand suitability.

On February 1st Ias expanded its partnership with acts for all U S advertisers.

Ais classifies all vertical video add Adjacencies for brand safety suitability aligned to the garden framework, giving advertisers maximum control over where their ads appear on the ex vertical video feed. Additionally, we are expanding our postpaid brand safety and suitability measurement solution.

Currently <unk> in the U S to other countries in Q1, we.

We are also continuing to evolve <unk> to offer marketers more choice into how content is classified with more categories, including misinformation ahead of this year's U S elections.

Regarding outcomes, we are focused on driving superior results for marketers with products only ias offers including total visibility MFA and intention.

Ias's unique total visibility product enables customers to connect performance metrics, such as conversions and sell flip supply path and cost of media to Ias's media quality metrics, including view ability context attention and brand suitability.

Lisa Utschneider: Total Visibility is now integrated with the AFUS DSP, expanding our coverage and providing greater insights into the total supply path. In the fourth quarter, IAS announced its new made-for-advertising, or MFA, site detection and avoidance solution backed by AI. Our differentiated approach to MFA considers both the quality of the ad environment and characteristics of the traffic source, meeting the specific preferences of each marketer. In January, IAS announced that our quality attention solution is now available in GA. Our differentiated attention product is the only solution available that uses advanced machine learning, actionable data from Lumen Research's eye-tracking technology, and a variety of signals obtained as part of IAS's core technology to weigh into a single attention score.

Total visibility is now integrated with the <unk> DSP, expanding our coverage and providing greater insights into the total supply path.

In the fourth quarter, Ias announced its new made for advertising, our MFA site detection and avoidance solution backed by AI or.

Our differentiated approach to MFA considers both the quality of the AD environment and characteristics of the traffic source meeting the specific preferences of each marketer.

In January I S announced that our quality attention solution is now available in <unk>.

Our differentiated attention product is the only solution available that uses advanced machine learning actual data from lumen researches eye tracking technology and a variety of signals obtained as part of Ias's core technology to weigh into a single attention score.

Lisa Utschneider: Publica by IAS continues to be recognized as the market-leading CTV ad server. In 2023, the team won five awards, including being named by Digiday as the best video ad server. Univision, Foxtel, and Hallmark are the latest streaming publishers to implement Publica by IAS to help them grow their advertising revenue and improve their viewer streaming experience. Publica by IAS also announced support of OpenPath from the Trade Desk.

Public or buy ads continues to be recognized as the market, leading CTV AD server in 2020 three the team won five awards, including being named by did today as the best video AD server, Univision Fox style, and hallmark or the latest streaming publishers to implement <unk>.

<unk> by Ias to help them grow their advertising revenue and improve their viewers streaming experiences.

Public or by Ias also announced support of open path from the trade desk.

Lisa Utschneider: Along with the direct DSP integrations carried out in 2023 from platforms such as Yahoo, Publica now empowers publishers to curate their optimal demand paths to maximize programmatic CTV advertising revenue. Our business today is weighted towards a loyal base of large advertising customers with an average tenure of over eight years for our top 100 marketers. At the end of the fourth quarter, we had 222 large advertising customers with an annual spend of at least $200,000 per year.

Along with the direct DSP integrations carried out in 2023 from platforms, such as Yahoo. Publican now empower publishers to curate their optimal demand paths to maximize programmatic CTV advertising revenue.

Our business today is weighted towards the loyal base of large advertising customers with an average tenure of over eight years for our top 100 marketers at the end of the fourth quarter. We had 222 large advertising customers with an annual spend of at least $200000 per year.

Lisa Utschneider: Revenue from these large advertising customers represents 87% of our total advertising revenue for the trailing 12-month period. We are seeing more competitive pricing and measurement on a select group of large contract renewals in exchange for increased volume commitments and multi-year exclusive agreements. We have factored this dynamic into our growth outlook for 2024. We continue to diversify our customer mix and grow our presence with mid-tier performance-based marketers. On the product side, we are enabling adoption and activation through new capabilities. For example, since integrating QualitySync into major DSPs, including the Trade Desk, we've seen the number of QualitySync impressions increase threefold since the beginning of 2023. We have also implemented an enhanced go-to-market strategy for mid-tier clients. We have partnered with independent agencies and vertical-specific DSPs and launched new contextual segments. We have also hired several new Programmatic Sales Specialists. In January, Parker Boland joined IAS from Amazon as Senior Vice President, Global Optimization Sales.

Revenue from these large advertising customers represent 87% of our total advertising revenue for the trailing 12 month period.

We are seeing more competitive pricing and measurement on a select group of large contract renewals in exchange for increased volume commitments and multiyear exclusive agreements we have factored this dynamic into our growth outlook for 2024.

We continue to diversify our customer mix and grow our presence with mid tier performance based marketers on.

On the product side, we are enabling adoption and activation through new capabilities.

Since integrated quality, saying into major DSP, including the trade desk, we've seen the number of quality think impressions increased three fold since the beginning of 2023.

We have also implemented an enhanced go to market strategy for mid tier clients, we have partnered with independent agencies and vertical specific dsp's and launched new contextual segments.

We have also hired several new programmatic sales specialists.

In January Parker Bohlen joined Us from Amazon as senior Vice President Global optimization sales.

Lisa Utschneider: In 2024, we believe generative AI will accelerate product development and drive greater efficiency. We are leveraging AI to help marketers identify higher quality media with greater transparency into their advertising buys. AI already powers our TMQ, attention, and MFA.

In 2024, we believe generate AI will accelerate product development and drive greater efficiencies.

We are leveraging AI to help marketers identify higher quality media with greater transparency into their advertising buys.

I already powers, our T M Q attention and MFA offerings.

Lisa Utschneider: We are moving towards the launch of a real-time data platform in the first half of 2024, as discussed at our Analyst and Investor Day last year. We also expect that cookie deprecation will increase demand for our solution. Our technology is focused on the what and the where of the media event rather than on the who.

We're moving towards the launch of a real time data platform in the first half of 'twenty 'twenty four as discussed on our analyst and Investor day last year.

We also expect that cookie deprecation will increase demand for our solutions.

Our technology is focused on the what and the where the media event rather than on the hub.

Lisa Utschneider: As marketers lose the ability to measure and target campaigns with third-party cookies, we believe IES can fill those gaps using more context and introducing new metrics like attention. Our full year 2024 Revenue Outlook calls for double-digit top-line growth and solid profitability. We expect to benefit from increased product availability of TMQ and QualitySync and the launch of new products, including quality attention and MFA, as well as emerging opportunities such as retail media. As a result of these new products, new logo wins, expanding wallet share with existing clients, and second half events, including the Olympics and the U.S. election.

As marketers lose the ability to measure and target campaigns with third party cookies, we believe ias can fill those gaps using more context, and introducing new metrics like attention.

Our full year 2020 for revenue outlook calls for double digit top line growth and solid profitability.

We would expect to benefit from increased product availability of TM, Q and quality, saying and the launch of new products, including quality attention and MFA as well as emerging opportunities such as retail media.

As a result of these new products, new logo wins, expanding wallet share with existing clients and second half events, including the Olympics and the U S elections, we expect to ramp performance as we move through the year.

Lisa Utschneider: We expect to ramp performance as we move through the year. We're coming off a strong fourth quarter and positive full year 2023 performance, highlighted by 16% revenue growth and a 34% adjusted EBITDA margin. As we look to the future, we are investing to capture an exciting opportunity across several fast-growing channels. We value the trust marketers place in IAS to protect, measure, inform, and optimize their brand campaigns.

We're coming off a strong fourth quarter and positive full year 2023 performance highlighted by 16% revenue growth and a 34% adjusted EBITDA margin as.

As we look to the future we are investing to capture an exciting opportunity across several fast growing channels.

We value the trust marketers place, an ias to protect measure inform and optimize their brand campaigns.

Tanya Secor: By leveraging our differentiated data to ensure that our insights power outcomes, we elevate the quality of digital media across the digital ecosystem. We are ensuring access to higher-quality media and driving higher ROI for our brand and publisher partners, which is at the heart of the IAS value proposition. I'd like to thank all of our customers, partners, employees, and shareholders for their commitment and support and look forward to updating you on our progress. And with that, I'll turn the call over to Tanya to review the financials, and then we'll take your questions. Thanks, Lisa, and welcome everyone.

By leveraging our differentiated data to ensure that our insights power outcomes, we elevate the quality of digital media across the digital ecosystem, we are ensuring access to higher quality media and driving higher ROI for our brand and publisher partners, which is at the heart of the Ias value.

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I'd like to thank all of our customers partners employees and shareholders for their commitment and support and look forward to updating you on our progress.

With that I'll turn the call over to Tania to review the financials and then we'll take your questions.

Thanks, Lisa and welcome everyone. We're pleased to report positive fourth quarter and full year results that exceeded expectations for both revenue and profitability. Our performance was driven by double digit gains in our measurement and optimization businesses in both the fourth quarter and full year.

Tanya Secor: We're pleased to report positive fourth-quarter and full-year results that exceeded expectations for both revenue and profitability. Our performance was driven by double-digit gains in our measurement and optimization businesses in both the fourth quarter and full year. We also delivered a 35% adjusted EBITDA margin in the fourth quarter while reducing indebtedness and investing for long-term growth. Total revenue in the fourth quarter increased 14% to $134.3 million, ahead of our prior outlook of $130 to $132 million. For the full year 2023, total revenue increased 16% to $474.4 million. Total revenue from advertisers, which includes optimization and measurement revenue, increased 16% in the fourth quarter and represented 87% of total revenue for the period. Strengthened CPG was attributable to new logo wins in prior periods, and retail benefited from the holiday season.

We also delivered a 35% adjusted EBITDA margin in the fourth quarter, while reducing indebtedness and investing for long term growth.

Total revenue in the fourth quarter increased 14% to $134 $3 million ahead of our prior outlook of $130 million to $132 million.

For the full year 2023, total revenue increased 16% to $474 $4 million.

Total revenue from advertisers, which include the optimization and measurement revenue increased 16% in the fourth quarter and represented 87% of total revenue for the period.

Strength in CPG was attributable to new logo wins in prior periods and retail benefited from the holiday season.

Tanya Secor: Optimization revenue grew 16% to $63.6 million in the fourth quarter. Optimization revenue benefited from double-digit growth of context control driven by our previously announced enhanced integration with Amazon Ads as well as increased client adoption of QualitySync across our DSP partners. Measurement revenue increased 18% to $52.6 million in the fourth quarter.

Optimization revenue grew 16% to $63 $6 million in the fourth quarter.

Optimization revenue benefited from double digit growth of context control driven by our previously announced enhanced integration with Amazon ads as well as increased client adoption of quality think across our DSP partners.

Measurement revenue increased 18% to $52 $6 million in the fourth quarter.

Social media measurement revenue represented 49% of total measurement revenue with the balance being open web which was up modestly in the fourth quarter.

Tanya Secor: Social media measurement revenue represented 49% of total measurement revenue, with the balance being open web, which was up modestly in the fourth. Social media revenue represented 18% of total revenue in the fourth quarter, compared to 16% in the prior year period.

Social media revenue represented 18% of total revenue in the fourth quarter compared to 16% in the prior year period.

We realized 37% growth in social media due to the rapid adoption of our <unk> product.

Tanya Secor: We realized 37% growth in social media due to the rapid adoption of our TMQ product. The majority of the growth in social media measurement revenue in the fourth quarter was from short-form video, including MetaReels, TikTok, and YouTube Shorts. As a result of the strong growth in social media, video grew 40% in the fourth quarter. Additionally, video accounted for 55% of measurement revenue, up from 47% in the fourth quarter of 2020. Publisher revenue increased 2% to $18.1 million in the fourth quarter.

The majority of the growth of social media measurement revenue in the fourth quarter, which fell short form video, including that of Reals, Tex Tac and Youtube shorts.

As a result of the strong growth in social media video grew 40% in the fourth quarter.

<unk> accounted for 55% of measurement revenue up from 47% in the fourth quarter of 2022.

Publisher revenue increased 2% to $18 1 million in the fourth quarter.

Publisher revenue reflects modest growth in both publicly and in our non Ptv supply side business Ed.

Publisher revenue represented 13% of total fourth quarter revenue.

Tanya Secor: Publisher revenue reflects modest growth in both Publica and in our non-CTV supply-side business. Publisher revenue represented 13% of total fourth quarter revenue. International revenue, excluding the Americas, increased 16% year over year.

International revenue, excluding the Americas increased 16% year over year.

International revenue increased on the strength of continued adoption of our <unk>, social media product and recent wins in EMEA and APAC.

While international revenue represented 32% of total revenue in the fourth quarter, 46% of total measurement revenue came from outside of the Americas.

Tanya Secor: International revenue increased on the strength of continued adoption of our TMQ social media product and recent wins in EMEA and APAC. While international revenue represented 32% of total revenue in the fourth quarter, 46% of total measurement revenue came from outside of the American economy. Gross profit margin for the fourth quarter and full year 2023 was 79 percent, in line with our full year margin target of 78 to 80 percent. Gross margin performance reflects investment in data infrastructure and increased hosting costs compared to the prior year. Sales and marketing, technology, and development, and general and administrative expenses combined increased 2% year-over-year as a result of increased efficiency and productivity through streamlined operations.

Gross profit margin for the fourth quarter and full year 2023, with 79% in line with our full year margin target of 78% to 80%.

Gross margin performance reflects investment in data infrastructure and increased hosting costs compared to the prior year.

Sales and marketing technology, and development and general and administrative expenses combined increased 2% year over year as a result of increased efficiency and productivity through streamlined operations in.

In addition, the year over year comparison reflects the impact of the restructuring charge in the fourth quarter of 2022.

Adjusted EBITDA for the fourth quarter, which excludes stock based compensation and one time items increased 19% year over year to $47 $5 million at a 35% margin ahead of our prior outlook for the period.

Adjusted EBITDA for the full year, 2023 increased 26% year over year to $159 $5 million at a 34% margin.

Tanya Secor: In addition, the year-over-year comparison reflects the impact of the restructuring charge in the fourth quarter of 2022. Adjusted EBITDA for the fourth quarter, which excludes stock-based compensation and one-time items, increased 19% year-over-year to $47.5 million at a 35% margin, ahead of our prior outlook for the period. Adjusted EBITDA for the full year 2023 increased 26% year over year to $159.5 million Net income for the fourth quarter was $10.2 million, or $0.06 per basic and diluted share.

Net income for the fourth quarter was $10 $2 million or <unk> <unk> per basic and diluted share.

This compares to net income of $11 5 million or seven per basic and diluted share in the fourth quarter of 2022.

Turning to our performance metrics, our fourth quarter net revenue retention, our NRI of 116% was unchanged from the third quarter of 2023 due to strong product adoption from existing clients.

The total number of large advertising customers, which includes both mid and top tier clients with annual revenue over $200000 increased to 222 up 12% compared to 199 last year and up sequentially from 219 in the third quarter of 2023.

Tanya Secor: This compares to net income of $11.5 million, or $0.07 per basic and diluted share, in the fourth quarter of 2020. Now, turning to our performance metrics. Our fourth quarter net revenue retention, or NRR, of 116% was unchanged from the third quarter of 2023 due to strong product adoption from existing clients. The total number of large advertising customers, which includes both mid- and top-tier clients with annual revenue over $200,000, increased to 222, up 12% compared to 199 last year and up sequentially from 219 in the third quarter of 2020.

Revenue from large advertising customers was 87% of total advertising revenue at the end of the period up from 85% at the end of the third quarter of 2023 and up from 84% at the end of the fourth quarter of 2022.

We maintain a healthy balance sheet with strong cash flow conversion that enables us to lower our debt and provides us with financial flexibility to invest in the long term growth of the business.

Cash and cash equivalents at the end of the fourth quarter were $125 million.

During the quarter, we reduced our long term debt by $20 million to $155 million.

In 2023, we reduced indebtedness by a total of $70 million.

As a result, our net debt at the end of 2023 was $30 million or is there a 0.2 times trailing 12 month adjusted EBITDA.

Turning to guidance for the first quarter ending March 31, 2024, we expect total revenue in the range of $111 million to $113 million or 6% year over year growth rate at the midpoint.

Tanya Secor: Revenue from large advertising customers was 87% of total advertising revenue at the end of the period, up from 85% at the end of the third quarter of 2023 and up from 84% at the end of the fourth quarter of 2022. We maintain a healthy balance sheet with strong cash flow conversion that enables us to lower our debt and provides us with financial flexibility to invest in the long-term growth of the business. Cash and cash equivalents at the end of the fourth quarter were $125 million.

Adjusted EBITDA for the first quarter is expected in the range of $28 million to $30 million or 26% margin at the midpoint of the range.

For the full year 2024, we expect total revenue in the range of $530 million to $540 million, a 13% year over year growth rate at the midpoint.

Adjusted EBITDA for the full year 2024 is expected in the range of $171 million to $179 million or 33% margin at the midpoint of the range.

Tanya Secor: During the quarter, we reduced our long-term debt by $20 million to $155 million. In 2023, we will reduce our indebtedness by a total of $70 million. As a result, our net debt at the end of 2023 was $30 million, or 0.2 times trailing 12-month adjusted EBIT. Turning to guidance, for the first quarter ending March 31st, 2024, we expect total revenue in the range of $111 to $113 million, a 6% year-over-year growth rate at the mid-period. Adjusted EBITDA for the first quarter is expected in the range of 28 to 30 million dollars, or a 26 percent margin at the midpoint of the range. For the full year 2024, we expect total revenue in the range of $530 to $540 million, a 13% year-over-year growth rate at the midpoint. Adjusted EBITDA for the full year 2024 is expected in the range of $171 to $179 million, or a 33% margin at the midpoint of the range.

As Lisa referenced earlier, our first quarter outlook reflects more competitive pricing and measurement on a select group of large contract renewals and exchange for increased volume commitments and multiyear exclusive agreements.

We have also factored into our Q1 outlook the implementation of previously negotiated pricing by one optimization account.

We expect to ramp revenue growth from the first quarter levels as we move through the year driven by robust new product launches in 2024, including meta brand safety as well as the ongoing adoption of our social media product the expansion of our quality think product and the rollout of our attention and MSA off.

<unk>.

We are also factored into our outlook the anticipated contribution from upcoming major events in the second half of the year, including the Summer Olympics and the U S election.

We are managing costs to match this anticipated revenue ramp in 2024, and we expect quarterly adjusted EBITA margins in 2024 to increase as we move through the year.

We expect gross profit margin in the range of 77% to 79% for the full year, which reflects ongoing investment in our premium offerings, which include higher hosting costs.

Tanya Secor: As Lisa referenced earlier, our first quarter outlook reflects more competitive pricing and measurement on a select group of large contract renewals in exchange for increased volume commitments and multi-year exclusive agreements. We have also factored into our Q1 Outlook the implementation of previously negotiated pricing by one optimization. We expect to ramp revenue growth from the first quarter levels as we move through the year, driven by robust new product launches in 2024, including meta brand safety, as well as the ongoing adoption of our social media products, the expansion of our QualitySync product, and the rollout of our Attention and MFA offerings. We have also factored into our outlook the anticipated contribution from upcoming major events in the second half of the year, including the Summer Olympics and the U.S.

We expect slightly slower growth in our operating expenses relative to revenue growth in 2024, as we maintain expense discipline and continue to invest in growth initiatives.

First quarter stock based compensation expense is expected in the range of $14 million to $16 million.

Full year 2020 for stock based compensation expense is expected in the range of $72 million to $76 million.

We expect weighted average shares outstanding for the first quarter in the range of 159 to 160 million share.

160 to 162 million shares for the full year.

To conclude we plan to grow revenue at a double digit rate for the full year 2024, as we launch new products and expand our market reach.

We will continue to maintain healthy adjusted EBITDA margins, while delivering superior value to our customers with an expanded portfolio of highly sophisticated solutions.

Tanya Secor: We are managing costs to match this anticipated revenue ramp in 2024, and we expect quarterly adjusted EBITDA margins in 2024 to increase as we move through the year. We expect gross profit margins in the range of 77 to 79% for the full year, which reflects ongoing investments in our premium offerings, which include higher hosting costs. We expect slightly slower growth in our operating expenses relative to revenue growth in 2024 as we maintain expense discipline and continue to invest in growth initiatives. First quarter stock-based compensation expense is expected in the range of $14 to $16 million.

Lisa and I are now ready to take your questions.

Operator.

Thank you as a reminder to ask a question. Please press star one on your telephone away for your name to be announced.

To withdraw your question. Please press star one again.

Please standby was compiled the Q&A roster.

Our first question comes from the line of Andrew Merck with Raymond James Your line is now open.

Great. Thank you for taking my questions.

Two for me if I could one as you continue to work together with meta for your <unk> expansion.

I know you haven't.

Tanya Secor: Full year 2024 stock-based compensation expense is expected in the range of $72 to $76 million. We expect weighted average shares outstanding for the first quarter in the range of 159 to 160 million shares and 160 to 162 million shares for the full year. To conclude, we plan to grow revenue at a double-digit rate for the full year 2024 as we launch new products and expand our market reach. We will continue to maintain healthy adjusted EBITDA margins while delivering superior value to our customers with an expanded portfolio of highly sophisticated solutions. Lisa and I are now ready to take your questions. Operator.

Caused anything quantitatively in the past, but as that process through testing and integration has evolved have you changed your outlook at all on the pace of scaling and revenue contribution.

Hi, Andrew happy to take that question. So we were delighted to launch <unk> for brand safety and suitability and meta earlier this month a couple of things.

Also like to share about meta.

We expect <unk> to be one of our largest growth drivers in 2024 similar to last year in 2024 matter will continue to be our largest social platform.

And approximately half of our social customers spend on met it today.

So we see significant upsell for existing medic clients as well as the opportunity to cross sell <unk> to non meta clients.

Operator: Thank you. As a reminder, to ask a question, please press star 11 on your telephone and wait for your name to be announced. To withdraw your question, please press star 1 1 again.

And Andrew to answer the second part of your question no. We've not seen any change or expect any change in our outlook for mono brand safety revenue in 2024.

Operator: Please stand by while we compile the Q&A roster. Our first question comes from the line of Andrew Merck with Raymond James, Shoreline of Snow. Great, thank you for taking my questions. Two for me, if I could.

Okay. Thank you and then maybe one more if I could you mentioned that 32% of your revenue is coming from international but 46% of measurement.

Lisa Utschneider: One, as you continue to work together with META for your TMQ expansion, I know you haven't disclosed anything quantitatively in the past, but as that process through testing and integration has evolved, have you changed your outlook at all on the pace of scaling and revenue? Hi, Andrew. We were delighted to launch TMQ for brand safety and suitability in meta earlier this month. A couple things I'd also like to share about meta. We expect meta to be one of our largest growth drivers in 2024. Similar to last year, in 2024, meta will continue to be our largest social platform, and approximately half of our social customers spend on meta today.

In the past you've talked about kind of there being a pipeline for measurement to optimization. So can you walk us through some of the moving pieces in international customers, specifically as to why that might proceed at a different pace than domestic thank you.

Sure and just to confirm yes, we're really thrilled to see the acceleration of our international growth, particularly in the second half of the year with the second half year international growth rate of 17% versus 10% in the first half that was primarily fueled by measurement.

Particularly social so measurement was 46% of our revenue was outside of the Americas.

Lisa Utschneider: So we see significant upsell for existing meta clients, as well as the opportunity to cross-sell meta TMQ to non-meta clients. And Andrew, to answer the second part of your question, no, we've not seen any change or expect any change in our outlook for meta brand safety revenue in 2024. Thank you.

Our measurement and that was up from 42% in the third quarter, so really accelerating social growth.

And then the dynamics in terms of the program optimization versus measurement outside the U S. Those trends really just reflect the lower level of optimization spend outside of the Americas.

Okay. Thank you.

Thank you.

Lisa Utschneider: And then maybe one more, if I could, you mentioned that 32% of your revenue is coming from international, but 40% of Measurement. And I know in the past you've talked about kind of there being a pipeline from measurement to optimization. So can you walk us through some of the moving pieces in international customers, specifically as to why that might proceed at a different pace than domestic? Thank you. Sure. And just to confirm, yes, we're really thrilled to see the acceleration of our international growth, particularly in the second half of the year, with the second half international growth rate of 17% versus 10% in the first half. That was primarily fueled by measurement, particularly social.

Our next question comes from the line of Mark Kelly with Stifel. Your line is now open.

Great. Thank you very much I was hoping maybe you could expand a little bit on the pricing pressure that youre seeing.

Beyond what you said in the prepared remarks, I guess can we expect that to continue in.

And it is something that is a headwind throughout the year.

You gave us full year guidance, but I guess, what's the right way to think about that.

And then second I guess just Q1.

The growth rate.

Pretty big DSO in the second half or I guess with the remaining three quarters are pretty nice uptick to get you to the full year I guess what are the moving pieces there.

Should reaccelerate that growth.

Q1, thank you.

Sure Mark I'll take your first question then Tanya we will take your second so in terms of competitive pricing dynamics that we're seeing.

As we mentioned in the script, we offered more competitive pricing and measurement on a select group of large contract renewals in exchange for volume commitments and multiyear exclusive agreements the way to think about that is yes, we were facing those competitive.

Lisa Utschneider: So measurement 46% of our revenue was outside of the Americas for measurement, and that was up from 42% in the third quarter, so really accelerating social growth. And then the dynamics in terms of program optimization versus measurement outside the U.S., those trends really just reflect the lower level of optimization spend outside of the Americas. Thank you. Our next question comes from the line of Mark Kelley with Stiefel. Your line is now open.

Dynamics, but we thought it was the strategic thing to do is to ensure that we renew these large accounts and ensure that they drive up volume also our strategy has been to secure measurement renewals. So that we can upsell and cross sell our offerings expand geographies.

And ramp over time, yes, and in terms of the ramp Andrew.

Lisa Utschneider: Great, thank you very much. I was hoping maybe you could expand a little bit on the pricing pressure that you're under, um, you know, beyond what you said in the prepared remarks. I guess, can we expect that to, you know, continue and be something that is a headwind throughout the year? I know you gave us full-year guidance, but what's the right way to think about that? And then second, I guess, you know, just Q1, the growth rate, pretty big detail. And then, you know, the second half, or I guess the remaining three quarters, a pretty nice uptick to get you to the four-year, I guess, you know, what are the moving pieces that re-accelerate the growth beyond Q1. Sure. Mark, I'll take your first question, then Tanya will take your second.

Moving out of the first quarter as we look at the rest of the year, we expect to ramp revenue growth as we move through the year due to it being a robust new year for new product launches in 2024, including mono brand safety as well as ongoing adoption of our social media offerings the expansion of our quality. Thanks.

Product and the rollout of our attention and MFA offerings and all of these components, whether the first quarter or the ramp through the year are factored into our guidance on a full year basis with 13% guidance at the midpoint of the range.

Yeah, and just to add to that those four key drivers that we are investing innovating and investing in our product tech roadmap between social optimization CTV and also retail media.

We are very excited to launch the new products and see that ramp in the back half of the year and one other thing to add we are forecasting another year of profitable growth.

Lisa Utschneider: So in terms of the competitive pricing dynamics that we're seeing, as we mentioned in the script, we offered more competitive pricing and measurement on a select group of large contract renewals in exchange for volume commitments and multiyear exclusive agreements. The way to think about that is, yes, we were facing those competitive dynamics, but we thought it was the strategic thing to do to ensure that we renewed these large accounts and ensured that they drove up volume. Also, our strategy has been to secure measurement renewals so that we can upsell and cross-sell our offerings, expand geographies, and ramp up over time. Yeah, and in terms of the ramp, Andrew, moving out of the first quarter, as we look at the rest of the year, we expect to see revenue growth accelerate as we move through the year due to it being a robust new year for new product launches in 2024, including meta-brand safety as well as ongoing adoption of our social media offerings, the expansion of our quality products, and the rollout of our attention and MFA offerings. And all of these components, whether the first quarter or the ramp through the year, are factored into our guidance on a full-year basis with 13 percent guidance at the midpoint of the range.

And just can't wait to drive that adoption of our differentiated solutions across the biggest platforms in the industry.

Great. Thank you both.

Thank you.

Our next question comes from the line of Brian Fitzgerald with Wells Fargo. Your line is now open.

Thanks, guys, maybe really quickly just to circle back on the on the pricing question. It sounds like there's no.

Americans.

They may have been more defensive in nature. Thus far wondering if you're you are also using pricing more aggressively as a lever to dislodge business from competitors.

So that's the first question and then I have a follow up after that.

Yeah happy to take that first so as you know, it's a highly competitive market and yes, we made.

Made the call to in order to shore up and close just under a dozen large advertisers and renew them, we agreed to reduce pricing again for higher volumes.

And also exclusivity in multiyear contracts and as you.

And we're always in a jump ball. So yes in terms of pricing. We just ensure that we're maintaining a competitive price and we are on par with what's happening in the industry.

Okay and then the second question for me was just with respect to third party cookies in the privacy sandbox after looking over the back and forth between the Iab Tech labs, and Google It seems as though there is still some work to be done to allow for verification.

Lisa Utschneider: Yeah, and just to add to that, you know, those four key drivers that we are innovating and investing in on our product tech roadmap between social optimization, CTV, and also retail media. We are very excited to launch the new products and see that ramp in the back half of the year. And one other thing to add, we are forecasting another year of profitable growth and just can't wait to drive the adoption of our differentiated solutions across the biggest platforms in the industry. Great, thank you both.

For the new on device auctions could you could you talk about your preparations there and how you're thinking about both the risks and the opportunities from from under Bice auctions.

Sure happy to answer that so as we've discussed in the past, we expect that cookie deprecation. It will increase demand for our solutions because our technology focus is on the what and the where and never on the who and also as Mark.

Lisa Utschneider: Thank you. Our next question comes from the line of Brian Fitzgerald with Wells Fargo. Your line is now open.

Lisa Utschneider: Thanks, guys. Maybe really quickly just to circle back on the pricing question, sounds like there may have been some, they may have been more defensive in nature thus far. Wondering if you're also using pricing more aggressively as a lever to dislodge business from competitors. So that's the first question and then, and then I have a follow-up after that. Yeah, happy to take that fifth.

So if they lose the ability to measure and target campaigns with third party cookies, we strongly believe that Ias can fill those gaps using more context, and introducing new metrics like attention.

Thank you.

Our next question comes from the line of Raimo <unk> with Barclays. Your line is now open.

Lisa Utschneider: So, as you know, it's a highly competitive market. And yes, we made the call to shore up and close just under a dozen large advertisers and renew them. We agreed to reduce pricing again for higher volumes and also exclusivity in multi-year contracts. And, as you can imagine, we're always in a jump ball.

Hey, Thanks for taking my question.

Quick one.

You talked about.

Just some drivers for the year.

Quite a few factors that should help you in terms of.

As you said the Olympics election, et cetera et cetera.

How do you.

Correct me, if I'm thinking about the guidance like how do you think about the puts and takes on the cycle, then and what's your expectations in terms of advertising spending et cetera, as we go through the year.

Lisa Utschneider: So, yes, in terms of pricing, we just ensure that we're maintaining a competitive price, and we're on par with what's happening in the industry. Okay, and then the second question for me was just with respect to third-party cookies and the privacy sandbox. After looking at the back and forth between the IAB tech labs and Google, it seems as though there is still some work to be done to allow for verification for the new on-device auctions. Could you talk about your preparations there and how you're thinking about both the risks and the opportunities from on-device auctions? Sure, I'm happy to answer that. So, as we've discussed in the past, we expect that cookie deprecation will increase demand for solutions because our technology focuses on the what and the where and never on the who.

It does feel like there is a few tier wins that should help you. This year. Thank you.

Yeah, Raimo are happy to answer that one too. So I had mentioned before the four key drivers social optimization CTV and retail media. The two largest drivers hands down for 2024, our social and optimization social as we announced a few weeks ago, we were thrilled to launch <unk>.

<unk> and met our largest social platform, but we have been running <unk> and the other three major social platforms throughout 2023, the technology of <unk>, it's getting smarter more sophisticated as we're running it.

Our sales team is much more comfortable in telling the story of <unk> driving adoption and also just to add that advertisers they've been clamoring for brand safety and suitability solutions and technology within the live feed of meta so in terms of a ramp up.

Lisa Utschneider: And also, as marketers lose the ability to measure and target campaigns with third-party cookies, we strongly believe that IES can fill those gaps using more context and introducing new metrics like attention. Thank you. Our next question comes from the line of Rymel Lynn Schell with Barclays; she wants to know, Hey, thanks for taking my question, quick one, Lisa, you talked about the different drivers for the year, but there's quite a few factors that kind of should help you in terms of, as you said, the Olympics. Chu Create Party Assistants with an empty home.

Do think we've been pleased with the ramp we have seen so far over the last few weeks with <unk>, but we expect a steady ramp first half of the year and an accelerated ramp in the back half of the year. The one other thing I wanted to know on social we're also hearing a lot of feedback from them.

Marketers.

Who are looking at the upcoming U S elections.

A gigantic election year around the globe U S elections in particular and what marketers are asking for is mis information as this segment that we embed in <unk> is one of the segments. So that's also another capability that we are poised to launch <unk>.

Operator: I am a pastor. I'm going to be sitting there talking to you one day about giving money to people with a broken heart and helping them get out of the profession and figure out how to do it. There's a lot to talk about, but I am going to start with this one. There's one person who is starting to learn how to discuss mistaken psychosis and bystanders.

In the first half of the year to get ahead of the U S elections and help advertisers.

Find higher quality media during the election season. The one other thing to talk about is an optimization.

Operator: This has been a process; maintaining the content of the contact list may also be safe. If we needed a person to get a reassurance form of, how do you, in that respect, like when I'm thinking about the guidance, like how do you think about the... takes on the cycle, then, and what you're expecting, terms of advertising, spending, etc. as we go through the year because it does feel like there are a good few tailwinds.

We're seeing a noticeable shift from the brands towards performance and we are leaning into performance and investing heavily in a couple of key areas around optimization total visibility where insights drive outcomes, it's a big differentiator for Ias, where we're providing greater transparency.

Currency for marketers in terms of higher quality media, where they can run it programmatically quality sink MFA and attention and again that will be ongoing driving the adoption of all of those products in optimization throughout the year.

Lisa Utschneider: Yeah, I'm happy to answer that one too. So I had mentioned before the four key drivers social optimization, CTV, and retail media; the two largest drivers, hands down for 2024, are social and optimization. Social, as we announced a few weeks ago, we were thrilled to launch TMQ on meta's largest social platform. But we have been running TMQ and the other three major social platforms throughout 2023. The technology of TMQ is getting smarter and more sophisticated as we're running it. Our sales team is much more comfortable telling the story of TMQ, driving adoption. And also, just to add that advertisers have been clamoring for brand safety and suitability solutions and technology within the live feed of meta. So in terms of a ramp, I do think we've been pleased with the ramp we've seen so far over the last few weeks with TMQ and meta.

Okay.

One follow up on TM cure.

Mentioned that you have already seen adoption for some of the other platforms like how does advertiser, what's the rollout does that do to really run test cases or is it like a full roll out and.

So how quickly does it kind of show up for you can you just help us understand that a little bit better. Thank you.

Sure Im happy to answer that so you might remember last year. When we first launched total media quality or <unk> and tip Todd.

The beta was three markets. Three languages, then we moved to seven markets for languages 20 languages, and then we unlocked at over 90 languages over 50 markets.

Lisa Utschneider: But we expect a steady ramp in the first half of the year and an accelerated ramp in the back half of the year. The one other thing I want to note on social: we're also hearing a lot of feedback from marketers who are looking at the upcoming US elections. I mean, it's a gigantic election year around the globe, the US elections in particular.

So in terms of a tick tock scale that is now just driving global scale accelerated scale Youtube today, we're offering total media quality across the 30 languages TMT, who is now running a matter we launched it in early February so.

So it's just a couple of weeks of data, but we're very pleased with the adoption that we're seeing of total media quality in meta the great news about matter as we already have a robust advertiser base using ias's solutions within matter.

Lisa Utschneider: And what marketers are asking for is misinformation as a segment that we embed in TMQ as one of the GARM segments. So that's also another capability that we're poised to launch in the first half of the year to get ahead of the US elections and help advertisers find higher quality media during the election season. The one other thing to talk about is optimization. We're seeing a noticeable shift from brands towards performance, and we are leaning into performance and investing heavily in a couple of key areas around optimization. Total visibility, where insights drive outcomes. It's a big differentiator for IS, where we're providing greater transparency for marketers in terms of higher quality media, where they can run it programmatically. Quality sync, MFA, and attention.

Also where we're very comfortable in launching the product because we've built sophisticated technology with the other social platforms. So we were able to port over the technology embedded in meta the beta with meta was roughly eight weeks, but the product is full.

Hey.

It's global and we currently offer it in seven languages around the world with meta.

Okay. Thank you Miss firstly, thank you. Thank you Raimo.

Our next question comes from the line of Jason <unk> with Oppenheimer. Your line is now open.

Thanks, two questions one I.

I guess, you got asked about kind of the competition.

Lisa Utschneider: And again, that will be ongoing, driving the adoption of all of those products for optimization throughout the year. Okay, and then maybe one follow-up. On TMQ, and you mentioned that you kind of had, have already seen adoption for some of the other platforms, like how does the advertiser, what's the rollout? Does that, do they run test cases, or is it like a full rollout? So how quickly does it kind of show up for you?

Question, I guess or some of the pricing headwinds questions but.

I mean I.

I think there's been a general view that.

Switching costs.

Reasonably there is a switching cost and it takes a while if you switch vendors. So I guess my question is.

Why offer.

I think in fashion.

Ultimately youre, giving short term pricing concessions for long term volume and so as you look out at like 18 months. It nets out ahead or just is it just like kind of new dynamics that.

Lisa Utschneider: Can you just help us to understand that a little bit better? Sure, I'm happy to answer that. So you might remember, Raimo, last year when we first launched Total Media Quality, or TMQ, in TikTok, the beta was in three markets, three languages. Then we moved to seven markets, four languages, 20 languages, and then we unlocked it to over 90 languages, over 50 markets. So in terms of TikTok scale, that is now just driving global scale, accelerated scale. On YouTube today, we're offering Total Media Quality across 30 languages. TMQ is now running in Meta.

Other companies are being more competitive on pricing.

And then the second question just thoughts on share per.

Share repurchases, obviously, you have the capacity.

Just general thoughts there. Thank you.

Okay.

Sure happy to speak to the pricing dynamics that we've seen in Q1 and that we spoke to similar to the back half of 2023, though I remember in our previous calls we talked a lot about marketers leaning into greater efficiencies greater ROI looking to <unk>.

Entering more bank for the back with their digital advertising investments and what we saw with some of these renewals or renegotiations is that marketers.

Lisa Utschneider: We launched it in early February, so we've got just a couple of weeks of data, but we're very pleased with the adoption that we're seeing of Total Media Quality in Meta. The great news about Meta is that we already have a robust advertiser base using IEF's solutions within Meta. Also, we're very comfortable launching the product because we've built sophisticated technology with other social platforms. So we were able to port over the technology, and embed it in Meta. The beta with Meta was roughly eight weeks, but the product is full GA, it's global, and we currently offer it in seven languages around the world with Meta.

They see so much value in our product offerings, yet they wanted to negotiate more competitive pricing in exchange for higher volume commitments multiyear exclusive agreements and we were comfortable with that especially given our all of the new.

New products that we're launching in 2024 that drive high value drive differentiation for the brands and its now our job to drive adoption with the marketers with these differentiated products. The other thing too Jason I know you've heard this staff before we have an incredibly sticky.

Lisa Utschneider: Okay, bye bye. Thank you, that's very clear. Thank you. Thank you, Raimo. Our next question comes from the line of Jason Helstein with Oppenheimer. Your line is now open.

A loyal customer base on average they are customer tenure for our top 200 accounts is eight years and we have every intention of maintaining the trust that we have the longevity of our customer base and help them grow their business with them.

Lisa Utschneider: Thanks. Two questions. One, I guess you got asked about kind of the competition question or some of the pricing questions, but I mean, you know, I think there's been a general view that the switching costs are, you know, reasonably high, there is a switching cost, and it takes a while to switch vendors. So I guess the question is, you know, you know, why offer pricing confessions?

Jason on your second question.

We have a great we have a very healthy balance sheet strong cash flow in 2023, and our primary focus is to continue to invest in the growth of the business. There is an incredible opportunity to continue to expand the business.

Thank you.

Lisa Utschneider: Ultimately, you're giving short-term pricing concessions for long-term volume, and so as you look out, like, 18 months, does it net out ahead, or is it just, like, kind of new dynamics that other companies are being more competitive on pricing? And then the second question, just thoughts on SharePurpose. Sherry Purchases, obviously you have the capacity, you know, just general thoughts there. Sure. I'm happy to speak to the pricing dynamics that we saw in Q1 and that we spoke about. Similar to the back half of 2023, you know, I remember in our previous calls, we talked a lot about marketers leaning into greater efficiencies, greater ROI, looking to generate more bang for the buck with their digital advertising investments. And what we saw with some of these renewals and renegotiations is that marketers see so much value in our product offerings, yet they wanted to negotiate more competitive pricing in exchange for higher volume commitments and multi-year exclusive agreements.

Our next question comes from the line of Brian Pitz with BMO capital markets. Your line is now open.

Yes, Hi, it's Tim O'shea, Thanks for taking my call. So Lisa mentioned.

You know talking about some of the explosive growth of social media, including short form video also talked about how metal will be the largest social power for the 2024 I'm just struggling to reconcile these types of statements with the guidance for Q1 that suggested in the 6% growth in I think 13% growth for 2024 at the mid point so the.

Question is this.

Is it possible to quantify the impact of these.

New lower priced high volume contracts is.

How much of those new contracts is factored into the guidance and then secondly.

Lisa Utschneider: And we were comfortable with that, especially given all of the new products that were launching in 2024 that drive high value and differentiation for the brands. And it's now our job to drive adoption with the marketers with these differentiated products. The other thing too, Jason, I know you've heard this staff before.

Oh.

Whats can you can you walk us through how the advertisers are approaching some of these new social products, you're rolling out what does the adoption look like what's the feedback look like and frankly when should we expect iis to realize some of this explosive growth.

Lisa Utschneider: We have an incredibly sticky, loyal customer base. On average, our customer tenure for our top 200 accounts is eight years, and we have every intention of maintaining the trust that we have, the longevity of our customer base, and helping them grow their business with them. Jason, on your second question, we have agreed that we have a very healthy balance sheet and strong cash flow in 2023. And our primary focus is to continue to invest in the growth of the business. There's an incredible opportunity to continue to expand the business. Thank you. Our next question comes from the line of Brian Pitts with BMO Capital Markets. Your line is now open. Yeah, hey, it's Tim O'Shea.

Were talking about thank you.

Sure I'll take the advertiser adoption of this social products, because I think that would feed into the new contract question Tim.

No.

So as I mentioned before.

We are currently running the brand safety and suitability product of TM Q in all four of the social platforms in terms of innings I'd put tick tock at fourth inning fifth inning Youtube third inning X. We're the exclusive provider of pre bid leveraging.

<unk> and meta we launched February 5th.

Operator: Thanks for taking my call. So Lisa mentioned, you know, talking about some of the explosive growth of social media, including short form video, and she also talked about how metal will be the largest social platform in 2024. I'm just struggling to reconcile these types of statements with the guidance, you know, for Q1 that's suggesting 6% growth and, I think, 13% growth for 2024 at the midpoint. So the question is, you know, is it possible to quantify the impact of these new lower priced, high volume contracts? How much of those new contracts is factored into the guidance? And then secondly, can you, can you walk us through how advertisers are approaching some of these new social products you're rolling out? What does adoption look like?

So we launched.

Three weeks ago with meta.

And there is a ramp in terms of adoption granted as I mentioned before a meta we already have the advertiser base of customers using our verification solutions with meta so the adoption of <unk> is easier than Ticktock ticktock.

We had to go and get advertisers onboard to tick tock utilizing our products, but there is a ramp and I could give an example, so if you think of one of our global brands. Taken example, hypothetical like a coke Coke has.

Roughly 250 brands running in 200 markets as one of the major global marketers, that's both traditional and digital media. So if you think about the coke.

Lisa Utschneider: What will the feedback look like? And frankly, you know, when should we expect IAS to realize some of this explosive growth that we're talking about? Thank you. Sure, I'll take the advertiser adoption of social products question because I think that would feed into the new contract question, Tim. So, as I mentioned before, we are currently running the brand safety and suitability product of TMQ on all four of the social platforms. In terms of innings, I'd put TikTok at fourth inning, fifth inning, YouTube, third inning, X, we're the exclusive provider of pre-bid, leveraging TMQ, and Meta, we launch February 5th. So we launched, you know, three weeks ago with Meta, and there is a ramp in terms of adoption. Granted, as I mentioned before, with Meta, we already have the advertiser base of customers using our verification solutions with Meta. So the adoption of TMQ is easier than TikTok. For TikTok, we had to go and get advertisers on board to use TikTok, utilizing our products. But there is a ramp.

That considers brand safety suitability the protection of their brand equity and reputation as a strategic priority <unk>.

Adopting a product like <unk>, ensuring that adoption happens across all of their prioritized markets and turning it on for all of their digital campaigns, we've really shortened that cycle, but there are some steps involved in making sure that all of those priority markets.

The TMT product and as I mentioned before because we've already launched the product and its running globally in a tick tock and of Youtube. We have a lot of experience in terms of what it takes to launch <unk> in the live feed but there is.

Time required in order to drive adoption of the products.

And then in terms of your question as it relates to Q1, there's really two main factors impacting Q1.

And we factored both of these into our guide one is the.

The measurement renewals that Lisa talked about.

Lisa Utschneider: And I could give an example. So if you think of one of our global brands, take an example, hypothetical, like a Coke. Coke has roughly 250 brands running in 200 markets as one of the major global marketers, using both traditional and digital media. So if you think about a Coke that considers brand safety, suitability, the protection of its brand equity and reputation as a strategic priority, adopting a product like TMQ, ensuring that adoption happens across all of their prioritized markets and turning it on for all of their digital campaigns, we've really shortened that cycle, but there are some steps involved in making sure that all of those priority markets adopt the TMQ product. And as I mentioned before, because we've already launched the product and it's running globally on TikTok, on YouTube, we have a lot of experience in terms of what it takes to launch TMQ on the live feed, but there is time required in order to drive adoption of the product.

Where we are.

We're able to retain these clients.

Yeah.

Et set ourselves up to be successful to expand these relationships over time.

By offering rates on par with the industry on the measurement front and then on the optimization side. We did have one large optimization client that had previously negotiated preferred optimization rates and working with one of the DSP is that they run in that.

SP implemented those preferred rates and that became effective in Q1. So it's really those two things that are impacting our Q1 guidance.

Thank you.

Our next question comes from the line of Jason Cryo with Craig Hallum. Your line is now open.

Yes, just on pricing I'm curious.

Tonya you called this out just now, but if youre seeing any other similar pricing pressures.

Cross optimization or maybe that was unique to the one customer and then inside of measurement is there any risk that we need to think about the trickle down just as far as like Youre renewing large customers at more attractive rates does that end up trickling down into smaller customers with a little bit of more pricing pressure there too.

Lisa Utschneider: And then, in terms of your question as it relates to Q1, there are really two main factors impacting Q1, and we've factored both of these into our guide. One is the measurement renewals that Lisa talked about, where we are able to retain these clients and set ourselves up to be successful in expanding these relationships over time by offering rates on par with the industry on the measurement front. And then, on the optimization side, we did have one large optimization client that had previously negotiated preferred optimization rates, and working with one of the DSPs that they run in, that DSP implemented those preferred rates, and that became effective in Q1. So, it's really those two things that are impacting our Q1 guide.

So Jason on your first question really on the optimization front. This really was a unique situation related to one client based on our previously negotiated pricing.

The arrangement.

And then your second question on measurement look we are we're winning with large clients.

We have a proven track record of expanding upsell and cross selling with expanding an IRR and.

We're confident in this strategy.

And this was really.

Less than a dozen renewals.

And we're confident in this strategy moving forward to drive the long term growth of the business and as I mentioned, that's all been factored into our 2020 of our guidance.

Thank you.

Our next question comes from the line of Justin Patterson with Keybanc. Your line is now open.

Thank you Jacob on for Justin in.

Tanya Secor: Thank you. Our next question comes from the line of Jason Kreyer with Craig Hallam, your line is now, Yeah, just on pricing, I'm curious, and Tanya, you called this out just now, but if you're seeing any other, you know, similar pricing pressures across optimization, or maybe that was unique to the one customer, and then inside of measurement, is there any risk that we need to think about the trickle down just as far as like, you're renewing large customers at more attractive rates, does that end up trickling down into smaller customers with a little bit of more pricing pressure there? Jason, on your first question, you know, this really, on the optimization front, this really was a unique situation related to one client based on a previously negotiated pricing arrangement.

In the prepared remarks, you spoke to investments and how you're making during 2024.

What are the key investments, you're making over the course of the year and when should we be expecting to see returns from investments. Thank.

Thank you.

Sure.

Happy to answer that.

Sciences, and the name of our company and AI ml, it's at the core of everything that we do it fuels our differentiated technology, we have been leveraging AI for several years now and I could give you a couple of examples of our product set we leverage AI for <unk>.

Meta attention are just a few examples but TMT products in.

Particular, we can currently classify 40 years of video content across all media platforms.

Tanya Secor: And then your second question on measurement, look, we are, you know, winning with large clients. We have a proven track record of expanding upsell and cross-selling with expanding NRR. And, you know, we're confident in this strategy to, and this was really, you know, less than a dozen renewals.

Evaluates every pixel at every second for true in content classification, each day in more than 90 languages across all major social platforms and the sophistication of the technology is represented with our social revenue growth in the last quarter.

Tanya Secor: And we're confident in this strategy moving forward to drive the long-term growth of the business. And as I mentioned, that's all been factored into our 2024 guide. Thank you. Our next question comes from the line of Justin Patterson with KeyBank. Thank you. This is Jacob on behalf of Justin.

<unk>.

The other thing to call out is that our emerging products like attention MFA. They are almost 100% run by AI technology and then the one other thing to call out with <unk> is that by leveraging AI, we're able to drive the general.

Lisa Utschneider: In the prepared remarks, you spoke to investments in AI you're making during 2024. What are the key investments you're making over the course of the year? And when should we be expecting to see returns on these investments?

<unk> four terabytes of high valuable video classification every single day, which enables us to provide that granular frame by frame in video real time, pre and postpaid content avoidance and contextual targeting for our customers so well.

Lisa Utschneider: Thank you. Sure, I'd be happy to answer that. So science is in the name of our company, and AI and ML are at the core of everything that we do. It fuels our differentiated technology. We have been leveraging AI for several years now, and I could give you a couple of examples of our products that we leverage AI for, TMQ, meta, attention, or just a few examples. But TMQ product in particular, we can currently classify 40 years of video content across all media platforms. IES evaluates every pixel at every second for true in-content classification each day in more than 90 languages across all major social platforms.

We're bullish on AI.

We have an incredible data science team, we announced in our last earnings call hiring a new head of data science and also in 2024 will continue to invest in science and AI.

And have 30% of our engineering org be made up of data scientists.

Thank you.

Thank you.

Our next question comes from the line of Youssef Squali with tourists Securities. Your line is now open.

Thanks. This is Robert Taylor on for Lisa Thanks for taking the question.

Lisa Utschneider: And the sophistication of the technology is represented by our social revenue growth in the last quarter. The other thing to call out is that our emerging products, like attention, and MFA, are almost 100% run by AI technology. And then the one other thing to call out with TMQ is that, by leveraging AI, we're able to drive the generation of 4 terabytes of high-valued video classification every single day, which enables us to provide that granular frame-by-frame, in-video, real-time, pre- and post-big content avoidance, and contextual targeting for our customers.

On the pricing dynamic in measurement can you remind us on the lines of contracts for customers and win the remaining contracts are up for renewals and is there any reason why your existing customers wouldn't after these deals.

And seeing treatment when their contracts are up and then.

Just quickly you guys mentioned that it was also in <unk>.

For exclusivity.

I think we were kind of under the assumption that most advertisers just work with one partner.

Curious like what percentage of customers are exclusive versus which arent.

Yes.

Okay.

Alright, I will take that on average are.

Lisa Utschneider: So we're bullish on AI. We have an incredible data science team. We announced in our last earnings call hiring a new head of data science. And also, in 2024, we'll continue to invest in science and AI and have 30% of our engineering org be made up of data scientists. Thank you. Our next question comes from the line of Youssef Squally with Truist Securities. Your line is now open. Thanks. This is Robert Salomon from UCEDD.

Our measurement clients have contracts in the range of one to three years.

This is not.

This was a select group of large clients.

The measurement side that we offered these arrangements in order to drive expansion over time.

And then in terms of your last question.

I mean, almost all of our customers are our customers are exclusive versus working with multiple partners.

Okay. Thank you.

Thank you.

Our next question comes from the line of Mark <unk> with the Benchmark Company. Your line is now open.

Tanya Secor: Thanks for taking the question. On the pricing dynamic and measurement, can you remind us the length of contracts for customers and when the remaining contracts are up for renewals? And is there any reason why your existing customers wouldn't ask for these deals? For the sake of All right, I'll take that.

Okay.

Thank you just a couple of questions on social.

Mentioned higher than normal international growth.

Given the modest <unk> sequential social growth that you witnessed does that imply that domestic.

Tanya Secor: You know, on average, our measurement clients have contracts in the range of one to three years. You know, this is not a select group of large clients on the measurement side that we offered these arrangements in order to drive expansion over time. And then, in terms of your last question, Uh... I mean, almost all of our customers are exclusive versus working with multiple partners. Okay, thank you.

Was weaker than perhaps impacted by pricing pressures and fourth quarter.

And then on your commentary around accelerating social revenue exiting <unk>.

Is it safe to assume that <unk> measurement is expected to be roughly flat year over year.

If so can you talk about or provide some clarity on how much new product sell throughs needed to.

Tanya Secor: Thank you. Our next question comes from the line of Mark Skitovich with the Benchmark Company. Your line is now open.

Offset what I assume would be pricing pressure flow through.

Tanya Secor: Thank you. Just a couple questions on social media. You mentioned higher than normal international growth. And given the modest four key sequential social growth that you witnessed, does that imply that domestic growth was weaker and perhaps impacted by pricing pressures in the fourth quarter? And then on your commentary around accelerating social revenue, exiting 1Q, is it safe to assume that 1Q measurement is expected to be roughly flat year over year? And if so, can you talk about or provide some clarity on how much new products sell through is needed to offset what I assume would be pricing pressure flow through through the year? And then just two quick housekeeping tasks, if I may.

Through the year and then just two quick housekeeping if I may.

Could you comment on.

Total large advertiser customer count for Q, what percentage that was a trailing revenue and then also impression and volume growth. Thank you.

Okay.

Let's go through one at a time so first in terms of social no. We continue to see robust growth in social and the fourth quarter, a 37% we were excited to see the social growth.

Outside of the U S.

Outside of the Americas and measurement overall, but we continue to see growth in social in the fourth quarter in the Americas and then your second question was around accelerated revenue on social exiting the first quarter.

Could you clarify your second question.

Yeah sure.

Tanya Secor: Could you comment on the total large advertiser customer count in 4Q, what percentage that was of trailing revenue, and then also impression and volume growth? Thank you.

Just.

I think you had said you expect to see accelerating social revenue exiting one Q.

Which.

And given your guidance for <unk> and then subsequently the year.

Does that imply that Youre <unk>, social revenue was roughly flat.

Tanya Secor: So first, in terms of social, no, we continue to see robust growth in social in the fourth quarter, 37%. We were excited to see social growth outside of the U.S., outside of the Americas, and measurement overall, but we continue to see growth in social in the fourth quarter across the Americas. And then your second question was around accelerated revenue on social media exiting the first quarter. Could you clarify your second question? Yeah, sure. Just, I think, you know, you said you expected to see accelerating social revenue exiting one queue, which and given your guidance for 1Q and then for the year, does that imply that your 1Q social revenue is roughly flat? or It's expected to be roughly flat year.

Or is expected to be roughly flat year over year.

So we are anticipating slower growth in social in the first quarter for the reasons, we talked about earlier and expecting social to ramp throughout the year, particularly with the launch of meta brand safety and Tolerability as well as continued sustainable growth in short form video.

Okay and then on.

Total large advertiser.

<unk> and <unk>.

Youre impression volume growth.

Sure. So our total large advertiser count in the fourth quarter was 222 large advertisers, which was up 12% from the prior year and then in terms of what you are asking about <unk>.

Volume and price in the fourth quarter Advertiser direct impression volume.

Tanya Secor: So we are anticipating slower growth in social in the first quarter for the reasons we talked about earlier and expecting social to ramp throughout the year, particularly with the launch of meta-brand safety and suitability, as well as continued sustainable growth in short-form video. Okay, and then on total large advertiser count in 4Q, your impression of volume growth. Sure, so our total large advertiser count in the fourth quarter was 222 large advertisers, which was up 12% from the prior year. And then, in terms of, were you asking about volume and price in the fourth quarter? Yeah, advertiser direct impression and volume. Yeah, on the measurement front.

Yes on the measurement front, yes, so on the management and Brian We don't disclose the fourth quarter in particular, but on a full year basis as you can see in our 10-K.

We had for.

For the full year had robust volume growth of 25% across measurement and our average CPM for the year were consistent with the prior year. So when you back into the fourth quarter, you can estimate and on the measurement front our volumes continued to be very strong in the mid 20.

In the fourth quarter, and then our average CPM in the fourth quarter did moderate with a decline in the mid single digit.

Okay. Thanks Thats helpful.

Thank you.

Our next question comes from the line of Omar <unk> with Bank of America. Your line is now open.

Tanya Secor: Yeah, so on the measurement front, we don't disclose the fourth quarter in particular, but on a full year basis, as you can see in our 10K, we had for the full year robust volume growth of 25% across measurement, and our average CPMs for the year were consistent with the prior year. So when you back into the fourth quarter, you can estimate that on the measurement front, our volumes continue to be very strong in the mid-20% in the fourth quarter, and then our average CPM in the fourth quarter did moderate with a decline in the mid-single digits. Okay, Tonya, thanks. That's all.

Hey, Thanks for squeezing me in I appreciate it.

So I.

I just wanted to get some clarifications on a couple of things I've heard on the call so far.

Number one you said that.

Revenue would ramp as the year went on so are you implying that we should be modeling.

Sequential growth through the fourth quarter quarter on quarter.

Sure Hey, Omar the way to think about.

<unk>.

The contribution and how we ramp through the year I mean, we guide obviously for the full year in one quarter.

But as you think about the contribution as we ramp through the year you should expect a revenue contribution in the second half of the year as a percentage of the full year to be more weighted.

Tanya Secor: Thank you. Our next question comes from the line of Omar D'Souza. Thanks, America. Yolanda Snow.

Operator: Thanks for squeezing me in. So, I just wanted to get some clarifications on a couple things I've heard on the call so far. Number one, you said that revenue would ramp up as the year went on. So, are you implying that we should be modeling sequential growth? Sure.

To the second half of the year.

Okay.

Okay. So then the second clarification would be.

You talked a little bit about.

This.

Top 11 clients.

There was some change in pricing there.

Tanya Secor: Hey, Omar, the way to think about the contribution and how we ramp through the year. We guide obviously for the full year and one quarter. But as you think about the contribution, as we ramp through the year, you should expect revenue contribution in the second half of the year, as a percentage of the full year, to be more weighted to the second half of the year. Okay, so then the second clarification would be... You know, you talked a little bit about this, you know, your top 11 clients. Management, Inc.

It sounds to me like Youre, not assuming that there's going to be similar.

A similar change in pricing.

Or the contract with the other 90 top clients that you have.

And your guidance is that did I understand that correctly.

So Omar yes, we have.

Reflected in our guidance for the full year, our assessment of upcoming measurement renewals.

And also just to clarify in my prior comments when I talked about.

Second half contribution as a percent of the full year I was saying compared to prior years.

Okay. So expect slightly higher second half contribution as a percent of full year revenue compared to that ratio in prior years.

Tanya Secor: There's a ton of change in pricing there. It sounds to me like you're not assuming that there's going to be a similar change in pricing or the contract with the other 90 top clients that you have. In your guidance, is that, did I understand that correctly? So Omar, yes, we have reflected in our guidance for the full year, our assessment of upcoming measurement renewals. And also, just to clarify my my prior comment, when I talked about the second half contribution as a percent of the full year, I was saying, compared to prior years. So expect a slightly higher second half contribution as a percent of full year revenue compared to that ratio in prior years. And then my final question is, you know, given that this is a strategy on your part, you know, to lock in these clients for a little bit longer, you know, are you also considering the potential upside, you know, from upselling in your guide? Yes, as we move through the year, we do expect to see the benefits of these renewals, particularly as it relates to volume commitments, and these are multi-year exclusive agreements. Those are all my questions.

And then my final question is given that this is a strategy on your part.

To lock in these clients for a little bit longer.

Are you also considering the potential upside from Upselling in your guide.

Yes, as we ramp as we move through the year, we do expect to see the benefits of these.

Particularly as it relates to volume commitments.

Our multiyear exclusive agreement.

Okay. Those are all my questions I appreciate it.

Okay.

Thank you.

I would now like to hand, the conference back over to Lisa Snyder CEO for closing remarks.

Thanks, everyone for joining today's call. We're pleased to have reported strong results for the 2023 fourth quarter and full year as we move through 2024, we expect to accelerate growth as we benefit from several growth drivers, including the rollout of new AI backed products. We are excited to execute on.

Our growth strategy in 2024, and we look forward to sharing our story at upcoming investor events.

Lisa Utschneider: Thank you. I would now like to hand the conference back over to Lisa Utschneider, CEO, for closing remarks. Thank you everyone for joining today's call. We're pleased to have reported strong results for the 2023 fourth quarter and full year. As we move through 2024, we expect to accelerate growth as we benefit from several growth drivers, including the rollout of new AI-backed products. We are excited to execute on our growth strategy in 2024, and we look forward to sharing our story at upcoming investor events. This concludes today's conference call. Thank you for your participation. You may now disconnect.,,,,

This concludes today's conference call. Thank you for your participation you may now disconnect.

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Q4 2023 Integral Ad Science Holding Corp Earnings Call

Demo

Integral Ad Science

Earnings

Q4 2023 Integral Ad Science Holding Corp Earnings Call

IAS

Tuesday, February 27th, 2024 at 10:00 PM

Transcript

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