Q1 2025 Krispy Kreme Inc Earnings Call
Hello everyone and thanks for standing by. My name is Ian and I will be your conference operator today.
At this time, I'd like to welcome everyone to the Krispy Kreme First Quarter 2025 earnings call.
Speaker Change: I would now like to turn the call over to Alexander Eldredge, Krispy Kreme Investor Relations. Please go ahead.
Alexander Eldredge: Thank you. Good morning, everyone. Welcome to Krispy Kreme's Q4 2025 earnings call. Thank you for joining us today. We will be referencing our earnings press release and presentation during the call. These are available on our Investor Relations website at investors.krispykreme.com. Joining me on the call this morning are President and Chief Executive Officer Josh Charlesworth, and Chief Financial Officer Jeremiah Ashukian. After prepared remarks, there will be a question and answer session.
Speaker Change: Thank you. Good morning, everyone. Welcome to Krispy Kreme's first quarter 2025 earnings call. Thank you for joining us today. We will be referencing our earnings press release and presentation during the call. These are available on our investor relations website at investors dot Krispy Kreme dot com.
Operator: Joining me on the call this morning are President and Chief Executive Officer Josh Charlesworth, and Chief Financial Officer Jeremiah Ashukian. After prepared remarks, there will be a question and answer session. Before we begin, I would like to remind you that during this call, we will be making forward-looking statements pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, including statements of expectations, future events, or future financial performance. Forward-looking statements involve a number of risks, assumptions, and uncertainties, and we caution investors that many factors could cause actual results to differ materially from those contained in any forward-looking statements. These factors and other risks and uncertainties are described in detail in the company's Form 10-K filed with the SEC, and in other filings we make from time to time with the SEC. Forward-looking statements made today are only as of today.
Speaker Change: Joining me on the call this morning are President and Chief Executive Officer Josh Charlesworth and Chief Financial Officer Jeremiah Ashukian. After prepared remarks, there will be a question and answer session.
Before we begin, I would like to remind you that during this call, we will be making forward-looking statements pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995, including statements of expectations, future events, or future financial performance. Forward-looking statements involve a number of risks, assumptions, and uncertainties, and we caution investors that many factors could cause actual results to differ materially from those contained in any forward-looking statements.
Speaker Change: Before we begin, I would like to remind you that during this call, we will be making forward-looking statements pursuant to the Safe Harbour provisions of the Private Security's Litigation Reform Act of 1995, including statements of expectations, future events, or future financial performance.
Speaker Change: Forward-looking statements involve a number of risks, assumptions, and uncertainties, and we caution investors that many factors could cause actual results to differ materially from those contained in any forward-looking statement.
These factors and other risks and uncertainties are described in detail in the company's Form 10-K filed with the SEC, and in other filings we make from time to time with the SEC. Forward-looking statements made today are only as of today. The company assumes no obligation to publicly update or revise any forward-looking statements except as may be required by law. Additionally, we will be referring to non-GAAP financial measures. Please refer to our earnings press release and presentation on our website for additional information regarding these non-GAAP measures, including a reconciliation to the closest comparable GAAP measures.
Speaker Change: These factors and other risks and uncertainties are described in detail in the company's form 10k filed with the SEC and in other filings we make from time to time with the SEC.
Speaker Change: Forward-looking statements made today are only as of today. The company assumes no obligation to publicly update or revise any forward-looking statements, except as may be required by law.
Operator: The company assumes no obligation to publicly update or revise any forward-looking statements except as may be required by law. Additionally, we will be referring to non-GAAP financial measures. Please refer to our earnings press release and presentation on our website for additional information regarding these non-GAAP measures, including a reconciliation to the closest comparable GAAP measures. Jeremiah will take us through our financial performance in a moment, but first, here's Josh. Thanks, Dre. Good morning, everyone, and thank you for joining us. We remain dedicated to our strategy of transforming into a bigger and better Krispy Kreme. With global brand awareness far exceeding household penetration, we are focused on Krispy Kreme's biggest growth opportunities to reach our long-term goal of 100,000 points of access, namely profitable US expansion and capital-light international franchise growth.
Speaker Change: Additionally, we will be referring to non-GAAP financial measures. Please refer to our earnings press release and presentation on our website for additional information regarding these non-GAAP measures , including a reconciliation to the closest comparable GAAP measures .
Jeremiah will take us through our financial performance in a moment, but first, here's Josh.
Speaker Change: Jeremiah will take us through our financial performance in a moment, but first, here's Josh.
Josh Charlesworth: Thanks, Dre. Good morning, everyone, and thank you for joining us. We remain dedicated to our strategy of transforming into a bigger and better Krispy Kreme. With global brand awareness far exceeding household penetration, we are focused on Krispy Kreme's biggest growth opportunities to reach our long-term goal of 100,000 points of access, namely profitable US expansion and capital-light international franchise growth. However, in this challenging macro environment, we are prioritizing paying down debt, deleveraging our balance sheet, generating positive cash flow, and pursuing only profitable growth based on sustainable revenue streams.
Josh Charlesworth: Thanks, Dre. Good morning, everyone. And thank you for joining us.
Speaker Change: We remain dedicated to our strategy of transforming into a bigger and better Krispy Kreme.
Speaker Change: We're global brand awareness, far exceeding household penetration. We're focused on Krispy Kreme's biggest growth opportunities to reach our long-term goal of 100,000 points of access, namely, profitable US expansion and capital-like international franchise growth.
Operator: However, in this challenging macro environment, we are prioritizing paying down debt, deleveraging our balance sheet, generating positive cash flow, and pursuing only profitable growth based on sustainable revenue streams. With our newly restructured leadership team in place, we are well positioned to take swift and decisive action. I'll now review the key actions and progress we are making to drive consumer relevance, expand availability, increase hub-and-spoke efficiency, improve capital efficiency, and inspire engagement. We are taking action to drive consumer relevance and better leverage the power of our iconic brand to deliver profitable growth. We are spotlighting our most beloved and most affordable Original Glazed Doughnut, our strongest point of differentiation. Our Original Glazed Doughnut appeals to value-conscious consumers due to its lower price point and delivers a higher margin. We are already seeing the benefits from this focus, especially as we innovate with our flavored glazes.
Speaker Change: However, in this challenging macro environment, we are prioritising paying down debt and de-leveraging our balance sheet, generating positive cash flow and pursuing only profitable growth based on sustainable revenue streams.
With our newly restructured leadership team in place, we are well positioned to take swift and decisive action. I'll now review the key actions and progress we are making to drive consumer relevance, expand availability, increase hub-and-spoke efficiency, improve capital efficiency, and inspire engagement. We are taking action to drive consumer relevance and better leverage the power of our iconic brand to deliver profitable growth. We are spotlighting our most beloved and most affordable Original Glazed Doughnut, our strongest point of differentiation.
Speaker Change: With our newly restructured leadership team in place, we are well positioned to take swift and decisive action.
Speaker Change: I will now review the key actions and progress we are making to drive consumer relevance.
Speaker Change: Expand availability, increased hub and spoke efficiency, improved capital efficiency, and inspire engagement.
Speaker Change: We are taking action to drive consumer relevance and better leverage the power of our iconic brand to deliver profitable growth.
Speaker Change: We are spotlighting our most beloved and most affordable, original bags donor, our strongest point of differentiation.
Our Original Glazed Doughnut appeals to value-conscious consumers due to its lower price point and delivers a higher margin. We are already seeing the benefits from this focus, especially as we innovate with our flavored glazes. At the beginning of April, we sold out of our Fruity Pebbles glaze every day, and more flavored glazes are coming through the year. After testing new Original Glazed marketing campaigns, which drove both higher sales and a positive mix shift, we'll now be launching a new multimedia
Speaker Change: Our original base, Donna, feels to value conscious consumers due to its lower price point and delivers a higher margin.
Speaker Change: Thank you for watching. For more information, please visit www.fema.gov Thank you for watching. For more information, please visit www.fema.gov
Speaker Change: We're already seeing the benefits from this focus, especially as we innovate with our flavored glazes. At the beginning of April , we sold out of our fruity pebbles glaze every day, and more flavored glazes are coming through the year.
Operator: At the beginning of April, we sold out of our Fruity Pebbles glaze every day, and more flavored glazes are coming through the year. After testing new Original Glazed marketing campaigns, which drove both higher sales and a positive mix shift, we'll now be launching a new multimedia Original Glaze marketing campaign on 6 June 2024, National Donut Day, reminding consumers of that feeling they get from a fresh donut hot off the line. I said last quarter we would offer fewer days on discount as we improve our discount strategy, which we began in Q1, supporting our cash flow, average transaction value, and making us better. Our new approach limits discounts to times we can drive demand and create buzzworthy events.
Speaker Change: After testing new original glazed marketing campaigns which drove both higher sales and a positive
Speaker Change: will now be launching a new multimedia original based marketing campaign on June 6th.
Original Glaze marketing campaign on 6 June 2024, National Donut Day, reminding consumers of that feeling they get from a fresh donut hot off the line. I said last quarter we would offer fewer days on discount as we improve our discount strategy, which we began in Q1, supporting our cash flow, average transaction value, and making us better. Our new approach limits discounts to times we can drive demand and create buzzworthy events. In the first quarter, we did this successfully with our Hershey's Chocomania collection, and just yesterday we offered a free Original Glazed Doughnut for Real ID Day, relieving the stress from those long DMV lines.
National Donut Day,
Speaker Change: Reminding consumers of that feeling they get from a fresh donor hole off the line.
Speaker Change: I said last quarter we would offer fewer days on discount as we improve on discount strategy, which we began in Q1, supporting our cash flow and average transaction value and making us better.
Speaker Change: By new approach, limits discounts to times we can drive to Monde and create Bossworthy events.
Operator: In the first quarter, we did this successfully with our Hershey's Chocomania collection, and just yesterday we offered a free Original Glazed Doughnut for Real ID Day, relieving the stress from those long DMV lines. As we expand availability, we are taking important actions to become better. This means profitable growth based upon sustainable revenue streams with strategic, scaled DFD partners where we can deliver higher sales per door, utilize more efficient routes, and present better displays. In the US, we are now present and growing in multiple DFD channels, each with different characteristics and average sales volumes. At one end of the range are club stores where we now sell unique, larger packs at these high-volume shopping destinations, averaging more than $1,000 in fresh doughnut sales per week. We've already started with Costco and have also just begun a new multi-unit pilot with Sam's Club.
Speaker Change: In the first quarter, we did the successfully with our Hershey's Chocomany collection, and just yesterday we offered a free, original glazed doughnut for real ID day, relieving the stress from those long DMV lines.
As we expand availability, we are taking important actions to become better. This means profitable growth based upon sustainable revenue streams with strategic, scaled DFD partners where we can deliver higher sales per door, utilize more efficient routes, and present better displays. In the US, we are now present and growing in multiple DFD channels, each with different characteristics and average sales volumes. At one end of the range are club stores where we now sell unique, larger packs at these high-volume shopping destinations, averaging more than $1,000 in fresh doughnut sales per week. We've already started with Costco and have also just begun a new multi-unit pilot with Sam's Club.
Speaker Change: As we expand availability, we are taking important actions to become better.
Speaker Change: This means profit or growth based upon sustainable revenue streams with strategic, scaled-DFD partners where we can deliver higher sales per door, utilize more efficient routes, and present better displays.
Speaker Change: In the U.S., we are now present and growing in multiple B.F.D. channels, each with different characteristics and average sales volumes.
Speaker Change: A one-end of the range are club stores where we now sell unique larger packs at these high-volume shopping destinations, averaging more than $1,000 in fresh donut sales per week.
Speaker Change: We've already started with Costco and have also just begun a new multi-sisterly pilot with Sam's Club.
Operator: With our mass and grocery customers, we're adding secondary displays to improve display and visibility. These secondary cabinets offer an additional opportunity to showcase our unique fresh donut offering and drive incremental sales. During the quarter, we added nearly 100 cabinets, bringing our total to more than 600 in this DFD channel. We're also aiming to increase sales at Walmart, Target, and Kroger, with Krispy Kreme recently made available through their e-commerce channels. At the other end of the range are convenience stores and QSR doors where we deliver mostly unpackaged donuts, and they average about $400 sales per week. Pursuing only profitable growth with sustainable revenue streams means that we're also choosing to close inefficient doors. These generally consist of lower volume doors with smaller scale regional grocery and convenience store partners. Turning to McDonald's, six months after the national rollout began, we're now in more than 2,400 restaurants.
With our mass and grocery customers, we're adding secondary displays to improve display and visibility. These secondary cabinets offer an additional opportunity to showcase our unique fresh donut offering and drive incremental sales. During the quarter, we added nearly 100 cabinets, bringing our total to more than 600 in this DFD channel. We're also aiming to increase sales at Walmart, Target, and Kroger, with Krispy Kreme recently made available through their e-commerce channels. At the other end of the range are convenience stores and QSR doors where we deliver mostly unpackaged donuts, and they average about $400 sales per week. Pursuing only profitable growth with sustainable revenue streams means that we're also choosing to close inefficient doors. These generally consist of lower volume doors with smaller scale regional grocery and convenience store partners. Turning to McDonald's, six months after the national rollout began, we're now in more than 2,400 restaurants.
Speaker Change: With our mass and grocery customers, we are adding secondary displays to improve display and visibility. These secondary cabinets offer an additional opportunity to showcase our unique fresh donor offering and drive incremental sales.
Speaker Change: During the quarter, we added nearly 100 cabinets bringing our total to more than 600 in this DFD channel.
Speaker Change: We're also aiming to increase sales at Walmart, Target and Kroger with Krispy Kreme recently made available through their e-commerce channels.
Speaker Change: and the other end of the range are convenience stores and QSR doors where we deliver mostly unpackaged owners and the average about $400 sales per week.
Speaker Change: Assuming only profitable growth for sustainable revenue streams, they were also choosing to close inefficient doors. These Germany consists of lower volume doors with smaller scale regional grocery and convenience store partners.
Speaker Change: Turning to McDonald's. Six months after the national rollout began, we're now more than 2,400 restaurants.
Operator: Our two companies have partnered closely together during this time to support execution, marketing, and training, delivering a great consumer experience, and we are pleased with many aspects of the program. However, we are seeing that after the initial marketing launch, demand dropped below our expectations, requiring intervention. To deliver sustainable, profitable growth, we are partnering with McDonald's to increase sales by stimulating higher demand and cutting costs by simplifying operations. At the same time, we are reassessing our deployment schedule together with McDonald's while we work to achieve a profitable business model for all parties. Given this, we do not expect to launch any additional restaurants in Q2. That said, we continue to believe in the long-term opportunity of profitable growth through our US nationwide expansion, including McDonald's. I'd now like to share how we are increasing hub-and-spoke efficiency by better managing costs to drive profitable growth.
Our two companies have partnered closely together during this time to support execution, marketing, and training, delivering a great consumer experience, and we are pleased with many aspects of the program. However, we are seeing that after the initial marketing launch, demand dropped below our expectations, requiring intervention. To deliver sustainable, profitable growth, we are partnering with McDonald's to increase sales by stimulating higher demand and cutting costs by simplifying operations. At the same time, we are reassessing our deployment schedule together with McDonald's while we work to achieve a profitable business model for all parties. Given this, we do not expect to launch any additional restaurants in Q2. That said, we continue to believe in the long-term opportunity of profitable growth through our US nationwide expansion, including McDonald's. I'd now like to share how we are increasing hub-and-spoke efficiency by better managing costs to drive profitable growth.
Speaker Change: Our two companies are part of closely together during this time to support execution, marketing and training, delivering a great consumer experience and we're pleased with many aspects of the program.
Speaker Change: However, we are seeing that after the initial marketing launch, demand drops below our expectations, requiring intervention.
Speaker Change: To deliver sustainable, profitable growth, we are partnering with McDonald's to increase sales by stimulating higher demand and cutting costs by simplifying operations.
Speaker Change: At the same time, we are reassessing our deployment schedule together with McDonald's, our work to achieve a profitable business model for all parties.
Speaker Change: Given this, we do not expect to launch any additional restaurants in Q2.
Speaker Change: That said, we continue to believe in the long-term opportunity of profitable growth through our U.S. nation-wide expansion, including McDonald's.
Speaker Change: I'd now like to share that we are increasing carbon spoke efficiency by better managing costs to drive profitable growth.
Operator: We have already begun outsourcing our fresh donut delivery, and we expect that 15% of the network will have been outsourced by the end of May. Service rates are excellent, costs are now predictable, and we are seeing savings over our in-house delivery model. We expect to launch with a second carrier shortly and sign two additional contracts soon. Our goal is to fully outsource US logistics by the middle of next year. This frees up time for our Krispy Kremers to focus on what they do best: serve our consumers and make fresh donuts, simplifying both our DFD and in-shop business. Our new Chief Operating Officer, Nicola Steele, is off to a great start, prioritizing lower costs and reducing waste by focusing on simplifying operations, reducing complexities, and improving drive-through service. She has already improved labor efficiency in the short time she's been in the role.
We have already begun outsourcing our fresh donut delivery, and we expect that 15% of the network will have been outsourced by the end of May. Service rates are excellent, costs are now predictable, and we are seeing savings over our in-house delivery model. We expect to launch with a second carrier shortly and sign two additional contracts soon. Our goal is to fully outsource US logistics by the middle of next year. This frees up time for our Krispy Kremers to focus on what they do best: serve our consumers and make fresh donuts, simplifying both our DFD and in-shop business. Our new Chief Operating Officer, Nicola Steele, is off to a great start, prioritizing lower costs and reducing waste by focusing on simplifying operations, reducing complexities, and improving drive-through service. She has already improved labor efficiency in the short time she's been in the role.
Speaker Change: We have already begun outsourcing our fresh doughnut delivery and we expect that 15% of the network will have been outsourced by the end of May.
Speaker Change: Service rates are excellent, costs are now predictable and we're seeing savings over our in-house delivery model.
Speaker Change: We expect to launch with a second carrier shortly and sign two additional contracts soon.
Speaker Change: Our goal is to fully outsource US logistics by the middle of next year.
Speaker Change: This frees up time for our Krispy Kremeers to focus on what they do best, serve our consumers and make fresh donuts, simplifying both our DFD and in-shop business.
Speaker Change: and our new Chief Operating Officer, Nicola Steele, is off to a great start prioritising lower costs and reducing waste by focusing on simplifying operations, reducing complexities and improving drive-through service. She has already improved labour efficiency in the short time she's been in the [inaudible]
Operator: When it comes to better capital efficiency, we are focused on deploying capital to pay down debt and fund profitable growth. As we grow bigger through our US nationwide expansion, we will add production hubs to serve both in-shop guests with our iconic hot light, signaling fresh donuts, as well as profitable DFD customers. We are actively value engineering our footprint to lower costs as we grow. A great example is our new Minneapolis hub, which is under construction. Rather than building from the ground up, we're retrofitting an existing building in a high-traffic trade area, which is delivering a 20% savings in capital and real estate costs. The site already includes critical infrastructure like highway access, loading bays, and a drive-through, making it a smart, efficient choice for us.
When it comes to better capital efficiency, we are focused on deploying capital to pay down debt and fund profitable growth. As we grow bigger through our US nationwide expansion, we will add production hubs to serve both in-shop guests with our iconic hot light, signaling fresh donuts, as well as profitable DFD customers. We are actively value engineering our footprint to lower costs as we grow. A great example is our new Minneapolis hub, which is under construction. Rather than building from the ground up, we're retrofitting an existing building in a high-traffic trade area, which is delivering a 20% savings in capital and real estate costs. The site already includes critical infrastructure like highway access, loading bays, and a drive-through, making it a smart, efficient choice for us.
Speaker Change: When it comes to better capital efficiency, we are focused on deploying capital to pay down debt and fund profitable growth.
Speaker Change: As we grow bigger, through our US nationwide expansion, we will add production hubs to serve both in-shop guests with our iconic hotline, signaling fresh donuts as well as profitable DFD customers.
Speaker Change: We are actively value engineering our footprint to low cost as we grow. A great example is our new Minneapolis hub.
Speaker Change: which is under construction. Rather than building from the ground up, we're retrofitting an existing building in a high traffic trade area which is delivering a 20% savings in capital and real estate costs.
Operator: Internationally, we're advancing our capital-light franchise strategy, which we believe is the best way to drive global growth by partnering with strong local operators who bring scale and regional expertise. Just last week, we opened in Brazil, and in the first two days alone, Krispy Kreme's global appeal was on full display with $100,000 in sales, surpassing even our France launch in 2023. We are evaluating opportunities to refranchise Australia, New Zealand, Japan, Mexico, and the UK and Ireland. Proceeds from these efforts will be used to deliver and strengthen our balance sheet. Our international franchise partners, whether in emerging markets like Brazil and France, or more established ones like Korea and the Middle East, continue to deliver strong results, underscoring the value of local-scale master franchise partners.
Internationally, we're advancing our capital-light franchise strategy, which we believe is the best way to drive global growth by partnering with strong local operators who bring scale and regional expertise. Just last week, we opened in Brazil, and in the first two days alone, Krispy Kreme's global appeal was on full display with $100,000 in sales, surpassing even our France launch in 2023. We are evaluating opportunities to refranchise Australia, New Zealand, Japan, Mexico, and the UK and Ireland. Proceeds from these efforts will be used to deliver and strengthen our balance sheet. Our international franchise partners, whether in emerging markets like Brazil and France, or more established ones like Korea and the Middle East, continue to deliver strong results, underscoring the value of local-scale master franchise partners.
Speaker Change: We are evaluating opportunities to re franchise, Australia, New Zealand, Japan, Mexico, and the U K on it.
Speaker Change: Proceeds from these efforts will be used to de lever and strengthen our balance sheet.
Speaker Change: Our international franchise partners, whether in emerging markets like Brazil, and France are more established ones like Korea, and the Middle East continues to deliver strong results underscoring the value of local scale Master franchise partners.
Operator: The better execution required to grow bigger demands passion, dedication, and hard work from all Krispy Kremers, and therefore we must inspire engagement across our organization. First, we have upgraded teams at all levels, including internal promotions of our strongest district managers, and hired outside talent with deep QSR expertise. Second, we have invested in new technology to measure shop execution. Our shops can now better assess performance and make data-driven decisions to improve quality, service, and efficiency. Third, as we discussed a moment ago, we are simplifying our operations. This frees up time for our Krispy Kremers to focus on the guest experience. To better support them, we launched role-based training, new onboarding programs, and a goal-setting and manager review process to support Krispy Kremer's growth within the company. This work has already helped us to improve turnover by over 30% year over year.
The better execution required to grow bigger demands passion, dedication, and hard work from all Krispy Kremers, and therefore we must inspire engagement across our organization. First, we have upgraded teams at all levels, including internal promotions of our strongest district managers, and hired outside talent with deep QSR expertise. Second, we have invested in new technology to measure shop execution. Our shops can now better assess performance and make data-driven decisions to improve quality, service, and efficiency. Third, as we discussed a moment ago, we are simplifying our operations. This frees up time for our Krispy Kremers to focus on the guest experience. To better support them, we launched role-based training, new onboarding programs, and a goal-setting and manager review process to support Krispy Kremer's growth within the company. This work has already helped us to improve turnover by over 30% year over year.
Speaker Change: The better execution with clients and grow bigger demands passion dedication and hard work from all Krispy Kreme us and therefore, we must inspire engagement across our organization.
Speaker Change: First we have upgraded teams at all levels.
Speaker Change: <unk> internal promotions of our strongest district managers and hired outside talent with deep <unk> expertise.
Speaker Change: Second we have invested in new technology to measure sharp execution.
Speaker Change: Shops can now better assess performance and make data driven decisions to improve quality service and efficiency.
Speaker Change: Third as we discussed a moment ago, we are simplifying our operations.
Speaker Change: Frees up time for our crispy creams to focus on the guest experience and to better support them, we launched role based training.
Speaker Change: Onboarding programs and our goal setting and manager review process to support Krispy Kreme is growth within the company. This work has already helped us to improve turnover by over 30% year over year.
Operator: To accelerate the benefits of all these improvements, we have also launched a new incentive program to support the team to deliver on a bigger and better Krispy Kreme. With that, I'll pass it over to Jeremiah. Thanks, Josh. As Josh mentioned, we must get better as we grow bigger. As such, we're taking immediate actions to improve our financial flexibility, strengthen our balance sheet so that we can deliver positive cash flow, profitable growth, and create shareholder value. We have a clear plan with actions already underway. I will discuss these in more detail after review of our first quarter results. In Q1, net revenue was $375.2 million, which falls within the guidance we provided last quarter and reflects continued growth through our omnichannel model, offset by the sale of Insomnia Cookies. Organic revenue declined 1%, largely due to expected consumer softness in a challenging macro environment.
To accelerate the benefits of all these improvements, we have also launched a new incentive program to support the team to deliver on a bigger and better Krispy Kreme. With that, I'll pass it over to Jeremiah.
Speaker Change: To accelerate the benefits of all these improvements we've also launched a new incentive program to support the team to deliver on a bigger and better crispy cream.
Jeremy: With that I'll pass it over to Jeremy.
Jeremiah Ashukian: Thanks, Josh. As Josh mentioned, we must get better as we grow bigger. As such, we're taking immediate actions to improve our financial flexibility, strengthen our balance sheet so that we can deliver positive cash flow, profitable growth, and create shareholder value. We have a clear plan with actions already underway. I will discuss these in more detail after review of our first quarter results. In Q1, net revenue was $375.2 million, which falls within the guidance we provided last quarter and reflects continued growth through our omnichannel model, offset by the sale of Insomnia Cookies. Organic revenue declined 1%, largely due to expected consumer softness in a challenging macro environment.
Jeremy: Thanks, Josh as Josh mentioned, we must get better as we grow bigger as such we're taking immediate actions to improve our financial flexibility strengthen our balance sheet. So that we can deliver positive cash flow profitable growth and create shareholder value.
Jeremy: We have a clear plan with actions already underway.
Jeremy: I will discuss these in more detail after a review of our first quarter results.
Jeremy: In Q1, net revenue was $375 $2 million, which falls within the guidance. We provided last quarter and reflects continued growth of our omnichannel model offset by the sale of insomnia cookies.
Jeremy: Organic revenue declined 1% largely due to expected consumer softness in a challenging macro environment.
Operator: Adjusted EBITDA was $24 million, with a margin of 6.4%, driven by the sale of Insomnia Cookies, reduced organic revenue, costs associated with our US nationwide expansion, and residual cybersecurity impacts. Turning to the US segment, growth in points of access and DFD revenue was more than offset by the aforementioned consumer softness and planned reduction of discount days, resulting in organic revenue decline of 2.6%. Adjusted EBITDA declined to $15.9 million due to softness in our retail segment, the sale of Insomnia Cookies, costs associated with our US nationwide expansion, and an estimated $5 million of operational inefficiencies related to the 2024 cybersecurity incident. Average revenue per door per week, or APD, was $587, down from the same period one year ago, reflecting the shift in customer mix as we introduced McDonald's.
Adjusted EBITDA was $24 million, with a margin of 6.4%, driven by the sale of Insomnia Cookies, reduced organic revenue, costs associated with our US nationwide expansion, and residual cybersecurity impacts. Turning to the US segment, growth in points of access and DFD revenue was more than offset by the aforementioned consumer softness and planned reduction of discount days, resulting in organic revenue decline of 2.6%. Adjusted EBITDA declined to $15.9 million due to softness in our retail segment, the sale of Insomnia Cookies, costs associated with our US nationwide expansion, and an estimated $5 million of operational inefficiencies related to the 2024 cybersecurity incident. Average revenue per door per week, or APD, was $587, down from the same period one year ago, reflecting the shift in customer mix as we introduced McDonald's.
Jeremy: Adjusted EBITDA was $24 million with margin of six 4% driven by the sale of insomnia cookies reduced organic revenue.
Jeremy: Costs associated with our U S nationwide expansion and residual cyber security impacts.
Jeremy: Turning to the U S segment growth in points of access of DFT revenue was more than offset by the aforementioned consumer softness and planned reduction of discount days, resulting in organic revenue decline of two 6%.
Jeremy: Adjusted EBITDA declined to $15 $9 million due to softness in our retail segment the sale of insomnia cookies.
Jeremy: Costs associated with our U S nationwide expansion and an estimated $5 million of operational inefficiencies related to the 2020 for cyber security incident.
Jeremy: Average revenue per door per week, our Apd plus $587 down from the same period, one year ago, reflecting the shift in customer mix as we introduced Mcdonald's.
Operator: Within our equity-owned international markets, organic revenue grew 1.5%, led by growth in Canada, where we see strong results with Costco. Points of access grew 6.3%, reflecting expansion in Australia with Kohl's and BP. We are also seeing international QSR as a promising opportunity and are expanding our test with Hungry Jack's in Australia. Adjusted EBITDA declined to $14.9 million, with a margin of 12.5%, due to lower transaction volumes in our retail business impacting operating leverage. Our new management team in the UK is revitalizing the brand's consumer relevance by bringing back family-centric offerings, and an updated price-back architecture. Our doughnuts were recently added to Tesco's meal deal, a great value offering that is delivering consumer buzz.
Within our equity-owned international markets, organic revenue grew 1.5%, led by growth in Canada, where we see strong results with Costco. Points of access grew 6.3%, reflecting expansion in Australia with Kohl's and BP. We are also seeing international QSR as a promising opportunity and are expanding our test with Hungry Jack's in Australia. Adjusted EBITDA declined to $14.9 million, with a margin of 12.5%, due to lower transaction volumes in our retail business impacting operating leverage. Our new management team in the UK is revitalizing the brand's consumer relevance by bringing back family-centric offerings, and an updated price-back architecture. Our doughnuts were recently added to Tesco's meal deal, a great value offering that is delivering consumer buzz.
Jeremy: Within our equity owned international markets organic revenue grew one 5% led by growth in Canada, where we see strong results with Costco.
Jeremy: Points of access grew six 3%, reflecting expansion in Australia with Kohl's and BP.
Jeremy: We are also seeing international kyocera, and the promising opportunity and are expanding our tests with hungry jacks in Australia.
Jeremy: Adjusted EBITDA declined $14 $9 million with margin of 12, 5%.
Jeremy: Due to lower transaction volumes in our retail business impacting operating leverage.
Jeremy: Our new management team in the UK is revitalizing the brands consumer relevant by bringing back family centric offerings.
Jeremy: And an updated price pack architecture.
Jeremy: Our donuts were recently added to Tesco Neil deal a great value offering that is delivering consumer buzz.
Operator: In our most profitable, entirely franchised segment, market development, organic revenue grew 2.7% by the expansion of our franchise business, including growth in the Middle East, and launch of Delivered Fresh Daily through our joint venture in France. Adjusted EBITDA declined 7.2%, driven by the impact of franchise acquisitions in 2024, now reflected in the US segment. Adjusted EBITDA margin improved to 58.1%, driven by revenue mix and a greater contribution from international franchisees. Adjusted earnings per share were negative $0.05 in Q1, a decline from prior year, driven by expected lower revenue and EBITDA. Cash flow was also impacted by lower earnings. We used $20.8 million in cash for operating activities as we caught up payment delays following the 2024 cybersecurity incident. We expect this to normalize throughout the year.
In our most profitable, entirely franchised segment, market development, organic revenue grew 2.7% by the expansion of our franchise business, including growth in the Middle East, and launch of Delivered Fresh Daily through our joint venture in France. Adjusted EBITDA declined 7.2%, driven by the impact of franchise acquisitions in 2024, now reflected in the US segment. Adjusted EBITDA margin improved to 58.1%, driven by revenue mix and a greater contribution from international franchisees. Adjusted earnings per share were negative $0.05 in Q1, a decline from prior year, driven by expected lower revenue and EBITDA. Cash flow was also impacted by lower earnings. We used $20.8 million in cash for operating activities as we caught up payment delays following the 2024 cybersecurity incident. We expect this to normalize throughout the year.
Jeremy: And our most profitable entirely franchised segment market development organic revenue grew two 7% by the expansion of our franchise business.
Jeremy: <unk> growth in the middle East and launching delivered fresh daily through our joint venture in France.
Jeremy: Adjusted EBITDA declined seven 2% driven by the impact of franchise acquisitions in 2024 now reflected in the U S segment.
Jeremy: Adjusted EBITDA margin improved to 58, 1% driven by revenue mix and a greater contribution from international franchisees.
Jeremy: Adjusted earnings per share were negative <unk> in Q1, a decline from prior year, driven by expected lower revenue and EBITDA.
Jeremy: Cash flow was also impacted by lower earnings.
Jeremy: We used $28 million in cash for operating activities as we caught up payment delays following the 2020 for cyber security incident.
Jeremy: We expect this to normalize throughout the year.
Operator: Importantly, we expect to deliver positive operating cash flow in 2025 as we continue to reduce our capital intensity and improve working capital. As I mentioned earlier, we have a clear plan and are taking immediate steps to improve our balance sheet, which I'll discuss in detail now. We're focused on improving financial flexibility, generating positive cash flow, and deleveraging the balance sheet, deploying capital to fund profitable growth, expanding margins through greater operational efficiency and SG&A improvements, and pursuing quality growth based on sustainable, profitable revenue streams. We're committed to deleveraging the balance sheet through working capital initiatives and inorganic opportunities, including refranchising certain international markets, as Josh mentioned earlier. We have also made the decision to discontinue the quarterly dividend. This decision was made after careful consideration of our capital allocation strategy, and we expect this capital to now be used to pay down debt.
Importantly, we expect to deliver positive operating cash flow in 2025 as we continue to reduce our capital intensity and improve working capital. As I mentioned earlier, we have a clear plan and are taking immediate steps to improve our balance sheet, which I'll discuss in detail now. We're focused on improving financial flexibility, generating positive cash flow, and deleveraging the balance sheet, deploying capital to fund profitable growth, expanding margins through greater operational efficiency and SG&A improvements, and pursuing quality growth based on sustainable, profitable revenue streams. We're committed to deleveraging the balance sheet through working capital initiatives and inorganic opportunities, including refranchising certain international markets, as Josh mentioned earlier. We have also made the decision to discontinue the quarterly dividend. This decision was made after careful consideration of our capital allocation strategy, and we expect this capital to now be used to pay down debt.
Jeremy: Importantly, we expect to deliver positive operating cash flow in 2025, as we continue to reduce our capital intensity and improve working capital.
Jeremy: As I mentioned earlier, we have a clear plan and are taking immediate steps to improve our balance sheet, which I will discuss in detail now.
Jeremy: We're focused on improving financial flexibility generating positive cash flow and deleveraging the balance sheet deploying capital to fund profitable growth.
Jeremy: Expanding margins through greater operational efficiency and SG&A improvements.
Jeremy: Pursuing quality growth based on sustainable profitable revenue streams.
Josh Charlesworth: We're committed to deleveraging the balance sheet through working capital initiatives and inorganic opportunities, including Refranchising certain international markets as Josh mentioned earlier.
Josh Charlesworth: We have also made the decision to discontinue the quarterly dividend.
Josh Charlesworth: This decision was made after careful consideration of our capital allocation strategy and we expect this capital to now be used to pay down debt.
Operator: To improve financial flexibility, we've increased liquidity by amending our term loan in May to add $125 million in capacity, which we expect to use primarily to pay down the revolver. To drive return on invested capital, we are prioritizing the highest returning investments as we value engineer our hub footprint to lower costs as we grow. To expand margins, we will see SG&A benefits of the restructuring completed in 2024, and are focusing on improving operational efficiency while at the same time simplifying our portfolio and closing underperforming DFD doors in the US. We expect a negative revenue impact of $10 to 15 million in the year, but to immediately deliver margin improvement. As Josh mentioned, pursuing quality growth means scaling with strategic national partners, and also focusing on our core offerings.
To improve financial flexibility, we've increased liquidity by amending our term loan in May to add $125 million in capacity, which we expect to use primarily to pay down the revolver. To drive return on invested capital, we are prioritizing the highest returning investments as we value engineer our hub footprint to lower costs as we grow. To expand margins, we will see SG&A benefits of the restructuring completed in 2024, and are focusing on improving operational efficiency while at the same time simplifying our portfolio and closing underperforming DFD doors in the US. We expect a negative revenue impact of $10 to 15 million in the year, but to immediately deliver margin improvement. As Josh mentioned, pursuing quality growth means scaling with strategic national partners, and also focusing on our core offerings.
Josh Charlesworth: To improve financial flexibility, we've increased liquidity by amending our term loan in may to add $125 million in capacity, which we expect to use primarily to pay down the revolver.
Josh Charlesworth: To drive return on invested capital we are prioritizing the highest returning investments as we value engineer a hub footprint to lower cost as we grow.
Josh Charlesworth: To expand margins, we will see SG&A benefits of the restructuring completed in 2024.
Josh Charlesworth: And are focusing on improving operational efficiency, while at the same time, simplifying our portfolio and closing underperforming DFT doors in the U S.
Josh Charlesworth: We expect a negative revenue impact of $10 million to $15 million in the year, but.
Josh Charlesworth: To immediately deliver margin improvement.
Josh Charlesworth: As Josh mentioned pursuing quality growth and scaling with strategic National partners and also focusing on our core offerings.
Operator: Given the scope of these actions amid macroeconomic softness and uncertainty around McDonald's, we are withdrawing our prior full-year outlook and not updating it at this time. That said, I'll provide some insight into our second quarter expectations, reflecting the actions I just outlined. We expect to deliver revenue of $370 to $385 million and adjusted EBITDA of $30 to $35 million. I am confident that this pivot to driving cash, deleveraging the balance sheet, and focusing on profitable growth is the right path forward, and we have the right team in place to ensure we are becoming a better business as we grow into a bigger business. With that, I'll turn it back to Josh for his closing remarks. Thanks, Jeremiah.
Given the scope of these actions amid macroeconomic softness and uncertainty around McDonald's, we are withdrawing our prior full-year outlook and not updating it at this time. That said, I'll provide some insight into our second quarter expectations, reflecting the actions I just outlined. We expect to deliver revenue of $370 to $385 million and adjusted EBITDA of $30 to $35 million. I am confident that this pivot to driving cash, deleveraging the balance sheet, and focusing on profitable growth is the right path forward, and we have the right team in place to ensure we are becoming a better business as we grow into a bigger business. With that, I'll turn it back to Josh for his closing remarks.
Speaker Change: Given the scope of these actions amid macroeconomic softness and uncertainty around mcdonalds, we are withdrawing our prior full year outlook and not updating at this time.
Speaker Change: Then I'll provide some insight into our second quarter expectations, reflecting the actions I just outlined.
Speaker Change: We expect to deliver revenue of $370 million to $385 million and adjusted EBITDA of 30% to $35 million.
Speaker Change: I am confident that this pivot to driving cash deleveraging the balance sheet and focusing on profitable growth is the right path forward and we have the right team in place to ensure we are becoming a better business as we grow into a bigger business with that I'll turn it back to Josh for his closing remarks.
Josh Charlesworth: Thanks, Jeremiah. We're taking swift and decisive action to deliver to the balance sheet and achieve profitable growth through driving consumer relevance by spotlighting our core offerings, expanding availability by focusing on profitable growth based on sustainable revenue streams, increasing hub-and-spoke efficiency by simplifying operations and outsourcing US logistics, improving capital efficiency by evaluating international refranchising, and inspiring engagement by strengthening our performance-based culture. Thank you. We will now open it up for Q&A.
Josh Charlesworth: Thanks, Jeremy.
Operator: We're taking swift and decisive action to deliver to the balance sheet and achieve profitable growth through driving consumer relevance by spotlighting our core offerings, expanding availability by focusing on profitable growth based on sustainable revenue streams, increasing hub-and-spoke efficiency by simplifying operations and outsourcing US logistics, improving capital efficiency by evaluating international refranchising, and inspiring engagement by strengthening our performance-based culture. Thank you. We will now open it up for Q&A. We will now begin the question and answer session. If you would like to ask a question, please press Star followed by the number one on your telephone keypad to enter the question queue. Once again, that is Star followed by the number one. We'll pause for a moment to compile the Q&A roster. Our first question comes from the line of Raul Kratopali with JP Morgan. Your line is opened. Good morning, guys. Two questions.
Josh Charlesworth: We're taking swift and decisive action to deleverage the balance sheet and achieve profitable growth.
Josh Charlesworth: Through driving consumer relevance by spotlighting, our core offerings, expanding availability by focusing on profitable growth based on sustainable revenue streams.
Josh Charlesworth: Increasing hub and spoke efficiency by simplifying operations and outsourcing U S logistics.
Josh Charlesworth: Improving capital efficiency by evaluating international Refranchising and inspiring engagement by strengthening our performance based culture.
Josh Charlesworth: Thank you we will now open it up for Q&A.
Operator: We will now begin the question and answer session. If you would like to ask a question, please press Star followed by the number one on your telephone keypad to enter the question queue. Once again, that is Star followed by the number one. We'll pause for a moment to compile the Q&A roster. Our first question comes from the line of Rahul Krotthapalli with JP Morgan. Your line is opened.
Josh Charlesworth: Yes.
Josh Charlesworth: We will now begin the question and answer session. If you would like to ask a question. Please press star one.
Josh Charlesworth: One on your telephone keypad to answer the question queue. Once again that is star followed by the number one we'll pause for a moment to compile the Q&A roster.
Speaker Change: Our first question comes from the line of Rahul.
Arthur: Arthur <unk> with J P. Morgan your line is opened.
Rahul Krotthapalli: Good morning, guys. Two questions. First, how are you thinking about the CapEx given you are going through this exercise currently and after all the changes for capital reallocation? The second part, on the McDonald's decision to pause, was it your decision or was it the company's? I'm just trying to understand the dynamics of the demand-driven versus your capital exercise driven.
Speaker Change: Good morning, guys.
Operator: First, how are you thinking about the CapEx given you are going through this exercise currently and after all the changes for capital reallocation? The second part, on the McDonald's decision to pause, was it your decision or was it the company's? I'm just trying to understand the dynamics of the demand-driven versus your capital exercise driven. Yeah, thanks, Raul. Good morning. I'll take the first question around CapEx. You know, I think about capital priorities for us across the business, obviously number one being strengthening the balance sheet. Things like using cash to reduce our reliance on supply chain financing and paying down debt. The second being business reinvestment, which is the core kind of where you were at around capital.
Speaker Change: Two questions first how are you thinking about the capex given youre going through this exercise currently under off after all the changes capital reallocation.
Speaker Change: And then second part on the Mcdonald's decision to pause was it your position or was it that companies.
Speaker Change: I'm just trying to understand the dynamics of the demand driven versus SCR capital exercised Cleveland.
Jeremiah Ashukian: Yeah, thanks, Raul. Good morning. I'll take the first question around CapEx. You know, I think about capital priorities for us across the business, obviously number one being strengthening the balance sheet. Things like using cash to reduce our reliance on supply chain financing and paying down debt. The second being business reinvestment, which is the core kind of where you were at around capital. We are not providing a full-year update with respect to CapEx spend, but we are becoming even more disciplined, what I would say, with respect to capital allocation and investing in only the things that have the highest return from a capital perspective. We're obviously also looking at the refacing of McDonald's launch to take an opportunity to kind of reduce and adjust spend as we go throughout the year.
Speaker Change: Yes, Thanks, Rahul and good morning, I'll take the first question around Capex.
Speaker Change: I think about capital priorities for us across the business, obviously number one being strengthening the balance sheet, so things like using cash to reduce our reliance on supply chain financing and paying down debt. The second being business reinvestment, which is the core kind of where you are at around capital.
Operator: We are not providing a full-year update with respect to CapEx spend, but we are becoming even more disciplined, what I would say, with respect to capital allocation and investing in only the things that have the highest return from a capital perspective. We're obviously also looking at the refacing of McDonald's launch to take an opportunity to kind of reduce and adjust spend as we go throughout the year. Hi, Raul. Yeah, regarding your second question, overall, you know, we're confident in the profitable expansion of the US by increasing availability and leveraging excess capacity in the system. It's important that we ensure that we're positioned for profitable growth as we expand. That includes McDonald's. We remain confident in the long-term national opportunity, but we need to work together with them to identify levers to improve sales, simplify operations.
Speaker Change: We are not providing a full year update with respect to capex spend but.
Speaker Change: But we are becoming even more disciplined what I would say with respect to capital allocation.
Speaker Change: And investing in only the things that have the highest return from a capital perspective.
Speaker Change: Perhaps they are also looking at the re phasing.
Speaker Change: Mcdonald's wants to take an opportunity to kind of.
Speaker Change: Reduced an adjustment as we go throughout the year.
Josh Charlesworth: Hi, Raul. Yeah, regarding your second question, overall, you know, we're confident in the profitable expansion of the US by increasing availability and leveraging excess capacity in the system. It's important that we ensure that we're positioned for profitable growth as we expand. That includes McDonald's. We remain confident in the long-term national opportunity, but we need to work together with them to identify levers to improve sales, simplify operations. Once we're positioned for profitable growth, we'll expand further.
Speaker Change: Okay.
Speaker Change: Hi, Ross, Yes regarding your second question overall, we're confident in the profitable.
Speaker Change: Expansion of the U S by increasing availability in <unk>.
Speaker Change: Leveraging excess capacity in the system.
Speaker Change: But it's important that we ensure that we're positioned for profitable growth.
Speaker Change: As as we expand and that includes Mcdonald's.
Speaker Change: I remain confident in the long term national opportunity.
Speaker Change: But we are.
Speaker Change: Need to work together with them to identify leave us to improve sales.
Speaker Change: Simplify operations amongst with positioned for profitable growth will expand further.
Operator: Once we're positioned for profitable growth, we'll expand further. Thank you. Our next question comes from the line of Daniel Guglielmo with Capital One Securities. Your line is opened. Hi, everyone. Thank you for taking my questions. I appreciate that you all are taking a more conservative capital approach, and you mentioned it in your prepared remarks. How aggressive do you plan to be around pruning underperforming or inefficient locations in the US, whether that be hot light or DFD doors? Hey, Dan. You know, we're super focused this year around driving profitable growth, which includes, you mentioned, rationalizing our profitable doors, but also products within our portfolio. As we look forward in the US specifically, we can see us exiting as much as 5% to 10% of doors in our US network.
Operator: Thank you. Our next question comes from the line of Daniel Guglielmo with Capital One Securities. Your line is opened.
Speaker Change: Okay.
Speaker Change: Yeah.
Speaker Change: Yeah.
Speaker Change: Yeah.
Josh Charlesworth: Thank you. Our next question comes from the line of Daniel.
Daniel Guglielmo: Guglielmo with capital one Securities Your line is opened.
Daniel Guglielmo: Hi, everyone. Thank you for taking my questions. I appreciate that you all are taking a more conservative capital approach, and you mentioned it in your prepared remarks. How aggressive do you plan to be around pruning underperforming or inefficient locations in the US, whether that be hot light or DFD doors?
Daniel Guglielmo: Hi, everyone. Thank you for taking my questions.
Speaker Change: I appreciate that you all are taking a more conservative capital approach and you mentioned it in your prepared remarks.
Speaker Change: Remarks, but how aggressive do you plan to be around pruning underperforming or inefficient locations in the U S whether that be hot later DMT doors.
Jeremiah Ashukian: Hey, Dan. You know, we're super focused this year around driving profitable growth, which includes, you mentioned, rationalizing our profitable doors, but also products within our portfolio. As we look forward in the US specifically, we can see us exiting as much as 5% to 10% of doors in our US network. That's how we're thinking about managing the kind of footprint of doors in the US this year.
Speaker Change: Yes, we're super focus is around driving profitable growth, which includes as you mentioned rationalizing unprofitable doors, but also products within our portfolio.
Speaker Change: As we look forward in the U S. Specifically, we can see and we can see us exiting as much as 5% to 10% of doors in our U S network.
Operator: That's how we're thinking about managing the kind of footprint of doors in the US this year. Okay, that's really helpful. Thank you. On the refranchising of certain international markets, can you just talk about how that process works high level? Is there a timeline or certain cash proceeds number that you all are working towards? Yeah, I mean, where I'd first start, we don't need to refranchise to fuel growth in the US, and we have ample liquidity. You know, as you mentioned on the call in Q1, we launched a process to refranchise certain equity-owned international markets. I think it's important to note that these markets all have continued opportunity to grow. As we think about decapitalizing the business, we know that it's critical to find the right partner to grow the business over the long term in a capital-efficient way.
Speaker Change: And that's how we're thinking about.
Speaker Change: Managing that kind of footprint of doors in the us this year.
Daniel Guglielmo: Okay, that's really helpful. Thank you. On the refranchising of certain international markets, can you just talk about how that process works high level? Is there a timeline or certain cash proceeds number that you all are working towards?
Yeah.
Speaker Change: Okay. That's really helpful. Thank you.
Speaker Change: Then on the Refranchising of certain international markets can you just talk about how that process works high level and then is there a timeline or certain cash proceeds number that you are working towards.
Jeremiah Ashukian: Yeah, I mean, where I'd first start, we don't need to refranchise to fuel growth in the US, and we have ample liquidity. You know, as you mentioned on the call in Q1, we launched a process to refranchise certain equity-owned international markets. I think it's important to note that these markets all have continued opportunity to grow. As we think about decapitalizing the business, we know that it's critical to find the right partner to grow the business over the long term in a capital-efficient way. We're going to take our time to find that partner. What I would say is we'll use any proceeds that we would come across to pay down debt.
Speaker Change: Okay.
Speaker Change: Yes.
Speaker Change: First of all we don't need to re franchise to fuel growth in the U S and we have ample liquidity.
Speaker Change: As you mentioned on the call in Q1, we launched a process to re re franchised certain equity owned international markets.
Speaker Change: It is important to note that these markets all have continued opportunity to grow.
Speaker Change: About capitalizing the business, we know that it is critical to find the right partner to grow the business over the long term in a capital efficient way and we're going to take our time to find that partner what I would say is we all use any proceeds.
Operator: We're going to take our time to find that partner. What I would say is we'll use any proceeds that we would come across to pay down debt. Okay, thank you. Our next question comes from the line of Sarah Senatore with Bank of America. Your line is opened. Hi, good morning. Thanks for the question. This is Isaiah Austin on for Sarah Senatore. Just a question around the McDonald's pause. If there's any difference that you guys could speak to on, you know, why you didn't see the falloff in demand just in test markets in Kentucky or with the early launch in Chicago, just, you know, franchisees seem pretty bullish at that point. I just want to see if there's any difference between that and the broader rollout, and also just a question about the profitability issues.
Speaker Change: That we would that we would come across to pay down debt.
Daniel Guglielmo: Okay, thank you.
Operator: Our next question comes from the line of Sara Senatore with Bank of America. Your line is opened.
Speaker Change: Okay. Thank you.
Speaker Change: Our next question comes from comes from the line of Sara Senatore with Bank of America. Your line is open.
Isaiah Austin: Hi, good morning. Thanks for the question. This is Isaiah Austin on for Sara Senatore. Just a question around the McDonald's pause. If there's any difference that you guys could speak to on, you know, why you didn't see the falloff in demand just in test markets in Kentucky or with the early launch in Chicago, just, you know, franchisees seem pretty bullish at that point. I just want to see if there's any difference between that and the broader rollout, and also just a question about the profitability issues.
Jose Austin: Hi, Good morning. Thanks for the question. This is Jose Austin on for Sarah Center.
Speaker Change: Just a question around the mcdonalds pause.
Jose Austin: If there's any difference that you guys can speak to on.
Jose Austin: Why you didn't see the falloff in demand just in test markets in Kentucky or with the early launch in Chicago, just franchisees seem pretty bullish at that point. So I just wanted to see if there's any difference between that and the broader rollout and also just a question about the profitability issues is that exclusively on crispy creams is giving you.
Operator: Is that exclusively on Krispy Kreme, just giving you guys bear the cost and, you know, buy back unsold donuts? It kind of seems like the economics for McDonald's are stable in this situation. If there's any color you can give on those two things, thank you. Yeah, we're pleased with many aspects of the McDonald's partnership. The execution across all the cities has been very good. Our teams have worked well together to make sure we have awesome fresh donuts readily available. I think it's also important to understand that we need it to be profitable on a sustainable basis over a long term. What we're doing working with them is to make sure that the availability and the visibility of the donuts is consistently prominent, and that our operations are as simplified and streamlined as they can be.
Is that exclusively on Krispy Kreme, just giving you guys bear the cost and, you know, buy back unsold donuts? It kind of seems like the economics for McDonald's are stable in this situation. If there's any color you can give on those two things, thank you.
Jose Austin: Bear the costs in buyback unsold donuts so.
Jose Austin: Kind of seems like the economics for Mcdonald's are are stable and the situation that if there's any color you can give on those two things. Thank you.
Josh Charlesworth: Yeah, we're pleased with many aspects of the McDonald's partnership. The execution across all the cities has been very good. Our teams have worked well together to make sure we have awesome fresh donuts readily available. I think it's also important to understand that we need it to be profitable on a sustainable basis over a long term. What we're doing working with them is to make sure that the availability and the visibility of the donuts is consistently prominent, and that our operations are as simplified and streamlined as they can be.
Speaker Change: Yes, we're pleased with many aspects of the Mcdonald's partnership.
Jose Austin: I think the execution.
Speaker Change: Across all the cities has been very good it.
Speaker Change: It seems to work well together make sure we have awesome.
Speaker Change: Fresh donuts.
Speaker Change: Readily available.
Speaker Change: I think it's also important to understand that we need it to be profitable on a sustainable basis over a long term. So really what we're doing working with them is to make sure that the.
Speaker Change: The ability and the visibility of the Donuts has consistently prominent.
Speaker Change: And that all our operations.
Speaker Change: Or is simplified and streamlined as they can be so really our focus through.
Operator: Really, our focus through the 2,400 restaurants we're in today is making sure we're positioned for profitable growth before we expand further. Thank you. Our next question comes from the line of Andrew Wolf. Your line is opened. Thanks. Just wanted to ask about the $5 million you called out on the inefficiencies related to the cybersecurity. Was that expected? Was that the number that was in your guidance, or was that more than expected? Secondly, is that ongoing? Is that still some of that impact in the second quarter guidance? Yeah, thanks for asking, Andrew. I can take that. It was contemplated in the guide that we provided in Q1, and it's related to our inability to manage labor and materials efficiently as we were still restoring back-of-house systems as we went through that.
Really, our focus through the 2,400 restaurants we're in today is making sure we're positioned for profitable growth before we expand further.
Speaker Change: The $2 2400 restaurants for them today is making sure we're positioned for profitable growth before we expand further.
Isaiah Austin: Thank you.
Speaker Change: Okay.
Operator: Our next question comes from the line of Andrew Wolf. Your line is opened.
Speaker Change: Thank you.
Speaker Change: Our next question comes from the line of Andrew Wolf. Your line is opened.
Andrew Wolf: Thanks. Just wanted to ask about the $5 million you called out on the inefficiencies related to the cybersecurity. Was that expected? Was that the number that was in your guidance, or was that more than expected? Secondly, is that ongoing? Is that still some of that impact in the second quarter guidance?
Speaker Change: Yes.
Speaker Change: Thanks.
Speaker Change: Wanted to ask about the $5 million you called out on the inefficiencies related to the cyber security with that.
Speaker Change: It affected it was that the number you're within your guidance or was that.
Speaker Change: More than expected.
Speaker Change: Secondly is that ongoing is that.
Speaker Change: So some of that impact in the current in the second quarter guidance.
Jeremiah Ashukian: Yeah, thanks for asking, Andrew. I can take that. It was contemplated in the guide that we provided in Q1, and it's related to our inability to manage labor and materials efficiently as we were still restoring back-of-house systems as we went through that. The back-of-house system piece is now behind us, and we're operating much more efficiently than we were in the first five to six weeks of the year and should be behind us.
Speaker Change: Yes, thanks for thanks for asking Andrew I can take that.
Speaker Change: It was contemplated in the guide that we provided in Q1 and it's related to.
Speaker Change: Inability to manage labor and materials efficiently as we are.
Speaker Change: Still restoring back.
Speaker Change: Back of House systems, as we went through that.
Operator: The back-of-house system piece is now behind us, and we're operating much more efficiently than we were in the first five to six weeks of the year and should be behind us. Okay. Secondly, on the sales per hub being down 2%, obviously distribution points being up, you know, quite a lot. There are different ways to unpack that, but is that more—could you kind of speak to it vis-à-vis, you know, what you're saying about McDonald's and maybe convenience stores, you know, diluting that number? Or is it more just driven by, you know, your average grocery store or Walmart or those folks being down, you know, whatever percent, you know, their sales per door, even though it's, you know, a healthy business for you, being down based on the consumer environment? Just what you're saying. I think revenue for the quarter was largely in line with our expectations.
Speaker Change: On the back of house system pieces now behind us.
And that we're operating.
Speaker Change: Much more efficiently than we were in the first.
Speaker Change: Five to six weeks of the year.
Speaker Change: And and should be behind us.
Andrew Wolf: Okay. Secondly, on the sales per hub being down 2%, obviously distribution points being up, you know, quite a lot. There are different ways to unpack that, but is that more—could you kind of speak to it vis-à-vis, you know, what you're saying about McDonald's and maybe convenience stores, you know, diluting that number? Or is it more just driven by, you know, your average grocery store or Walmart or those folks being down, you know, whatever percent, you know, their sales per door, even though it's, you know, a healthy business for you, being down based on the consumer environment? Just what you're saying.
Speaker Change: Okay.
Speaker Change: Okay.
Speaker Change: And secondly on the.
Speaker Change: The sales per <unk> down, 2% and obviously the distribution points being up.
Speaker Change: Quite a lot.
Speaker Change: There's different ways to unpack that but is that more.
Speaker Change: Can you kind of speak to it vis vis you know, what you're saying about Mcdonald's and maybe convenience stores you know diluting.
Speaker Change: The that number or is it more just driven by your average grocery store or a walmart or those folks being down whatever percent.
Speaker Change: Their doors, they're sales per door, even though it's a healthy business for you.
Speaker Change: Down based on the consumer environment.
Jeremiah Ashukian: I think revenue for the quarter was largely in line with our expectations. I mean, recall the US segment in particular, net revenue was impacted by the sale of Insomnia Cookies, and so it had a kind of large decline year over year. When you think about increased points of access and DFD revenue being up, it was more than offset by consumer softness in our retail channel, and also planned reduction in discount days as we look to be more efficient and drive more profitable growth on the business, which resulted in our organic revenue decline to 2.6%.
Speaker Change: Revenue for the quarter.
Speaker Change: Revenue for the quarter was largely in line with our expectations.
Operator: I mean, recall the US segment in particular, net revenue was impacted by the sale of Insomnia Cookies, and so it had a kind of large decline year over year. When you think about increased points of access and DFD revenue being up, it was more than offset by consumer softness in our retail channel, and also planned reduction in discount days as we look to be more efficient and drive more profitable growth on the business, which resulted in our organic revenue decline to 2.6%. Fair enough. Okay, thank you. Our next question comes from the line of Bill Chapel with Truist Securities. Your line is opened. Thanks. Good morning. You know, following up on McDonald's, I guess maybe just to clarify the earlier question, was it your decision to stop it, to put this pause? Was it McDonald's decision? Was it combined?
Speaker Change: I mean recall the U S segment in particular is net revenue was impacted by the sale of insomnia cookies.
Speaker Change: I had a kind of a large decline.
Speaker Change: Year over year, but when you think about.
Speaker Change: Increased points of access and DSD revenue.
Speaker Change: Up it was more than offset by consumer softness in our retail channel.
Speaker Change: And also a planned reduction in discount days as we look to be more efficient and drive more profitable growth on the business, which resulted in an organic revenue decline of two 6%.
Andrew Wolf: Fair enough. Okay, thank you.
Speaker Change: Okay.
Speaker Change: Fair enough okay. Thank you.
Operator: Our next question comes from the line of Bill Chapel with Truist Securities. Your line is opened.
Speaker Change: Our next question comes from the line of Bill Chappell with Truest Securities. Your line is open.
Bill Chappell: Thanks. Good morning. You know, following up on McDonald's, I guess maybe just to clarify the earlier question, was it your decision to stop it, to put this pause? Was it McDonald's decision? Was it combined? With that in mind, you know, trying to understand, like over the past few months, I think you've publicly said, hey, this is—it's a slow ramp. We expected to. It is going at kind of the expected. I'm trying to figure out, you know, and as we get more national advertising, as we get more scale, it will continue to grow. Was it the sales were not working kind of as you expected and they fell off a cliff, or was it the unit economics fell off a cliff and they said, okay, wait a minute, we're going to lose our shirt if we continue to expand at this level? Just trying to understand kind of where the change came from too. Well, I'll start by saying, as with all our customers, we make decisions with them.
Bill Chappell: Thanks, Good morning.
Speaker Change: Following up on Mcdonald's I guess.
Speaker Change: Maybe just to clarify the earlier question was your decision to.
Speaker Change: To stop the slide this cause wanted Mcdonald's decision was a combined and then.
Operator: With that in mind, you know, trying to understand, like over the past few months, I think you've publicly said, hey, this is—it's a slow ramp. We expected to. It is going at kind of the expected. I'm trying to figure out, you know, and as we get more national advertising, as we get more scale, it will continue to grow. Was it the sales were not working kind of as you expected and they fell off a cliff, or was it the unit economics fell off a cliff and they said, okay, wait a minute, we're going to lose our shirt if we continue to expand at this level? Just trying to understand kind of where the change came from too. Well, I'll start by saying, as with all our customers, we make decisions with them.
Speaker Change: With that in mind.
Speaker Change: Trying to understand.
Speaker Change: Over the past few months I think you've publicly said hey. This is it's a slow ramp we expect it to it is going it kind of as expected.
Speaker Change: I'm trying to figure out.
Speaker Change: We get more national advertising as we get more scale it will continue to grow.
Speaker Change: Was it.
Speaker Change: The sales or not.
Speaker Change: We're not working kind of as you expected and they fell off a cliff or was it the unit economics fell off a cliff and instead of okay wait a minute we're going to lose our shared if we continue to expand at this level just trying to understand kind of where the the change came drop too.
Speaker Change: Well I'll start by saying as with all our customers as we make decisions with them.
Operator: Obviously, we partner with McDonald's to make decisions about rolling out distribution. You know, I very much reinforce that this is something we're working together with them on, and appreciate their partnership. Regarding your last point around the sales, you know, the sales started strong with the local marketing, and then they dropped below what we were expecting once that had passed. You know, we remain confident in the long-term opportunity when you have national distribution. We really need to make sure that we're positioned for profitable growth before we expand any further. We're working with them on ways to drive the sales and improve costs. I mean, you heard just at the end of the quarter that we've begun outsourcing logistics, for example, to simplify our operations. It seemed very good early read on that.
Josh Charlesworth: Obviously, we partner with McDonald's to make decisions about rolling out distribution. You know, I very much reinforce that this is something we're working together with them on, and appreciate their partnership. Regarding your last point around the sales, you know, the sales started strong with the local marketing, and then they dropped below what we were expecting once that had passed. You know, we remain confident in the long-term opportunity when you have national distribution. We really need to make sure that we're positioned for profitable growth before we expand any further. We're working with them on ways to drive the sales and improve costs. I mean, you heard just at the end of the quarter that we've begun outsourcing logistics, for example, to simplify our operations. It seemed very good early read on that.
Speaker Change: And so obviously, we partner with mcdonalds to make.
Speaker Change: Decisions about rolling out distribution.
Speaker Change: So I very much reinforced that this is something we're working together with them all and appreciate their partnership.
Speaker Change: Regarding your last point around the sales.
Speaker Change: Sales.
Speaker Change: It started strong with a local marketing and then they dropped below.
Speaker Change: What we were expecting.
Speaker Change: Once that passed.
Speaker Change: We remain confident in the long term opportunity when you have national distribution, we really need to make sure that we're positioned for profitable growth to fully expand any further and so we're working with them on ways to drive sales and improve.
Speaker Change: Cause I mean, you heard.
Speaker Change: Just at the end of the quarter that we've begun outsourcing logistics for example to simplify operations.
Speaker Change: Seeing very good early read on that and that's an example.
Operator: That's an example of ways we can work together to make sure we're positioned for profitable growth before we expand further. Got it. I mean, I guess the question most people have today is why, if you had a kind of 30 or 60-day pause or a slowdown on a three-year program, you would make a pause. I think there's some questions of why that happened so quickly. I guess related, you know, trying to understand kind of your CapEx spend, because I thought the impression was you needed to kind of spend $25 million a year to kind of build out distribution so you could have the national distribution or build out manufacturing so you have the national distribution. Like, are those projects now paused as well, or are they, you know, shovels in the ground that are being pulled back out? How does that work?
That's an example of ways we can work together to make sure we're positioned for profitable growth before we expand further.
Speaker Change: Our ways, we can work together to make sure we're positioned for profitable growth before we expand further.
Bill Chappell: Got it. I mean, I guess the question most people have today is why, if you had a kind of 30 or 60-day pause or a slowdown on a three-year program, you would make a pause. I think there's some questions of why that happened so quickly. I guess related, you know, trying to understand kind of your CapEx spend, because I thought the impression was you needed to kind of spend $25 million a year to kind of build out distribution so you could have the national distribution or build out manufacturing so you have the national distribution. Like, are those projects now paused as well, or are they, you know, shovels in the ground that are being pulled back out? How does that work?
Speaker Change: Got it I mean, I guess the question.
Speaker Change: <unk> today is why if you address kind of 30 or 60 day pause.
Speaker Change: A slowdown on a three year program you would.
Speaker Change: Make a pause so I think there are some questions of why that happened so quickly but.
Speaker Change: Yes related.
Speaker Change: I'm trying to understand kind of your capex spend because I thought of yet.
Speaker Change: <unk> was you needed to spend $25 million a year to get a build out distribution. So you could have the national distribution and our buildup manufacturing do you have the national distribution like are those projects that pause as well or the <unk>.
Speaker Change: <unk> on the ground that are being pulled back out how does that work.
Operator: Well, regarding the speed of decision-making, you know, I very much believe that it's important to take decisive action, make decisions that ensure the profitable growth of the business. It's natural that we would work with McDonald's to make sure that we only expand further when we get that profitable growth. Regarding, you know, supporting the network, remember we are expanding with several scale customers right now. We announced today, for example, we've even started a new program with Sam's Club, following and starting with Costco late last year. We continue to see success with a number of national scale customers that we need to support with the network that is now going national.
Josh Charlesworth: Well, regarding the speed of decision-making, you know, I very much believe that it's important to take decisive action, make decisions that ensure the profitable growth of the business. It's natural that we would work with McDonald's to make sure that we only expand further when we get that profitable growth. Regarding, you know, supporting the network, remember we are expanding with several scale customers right now. We announced today, for example, we've even started a new program with Sam's Club, following and starting with Costco late last year. We continue to see success with a number of national scale customers that we need to support with the network that is now going national.
Speaker Change: Well regarding the speed of decision making.
Speaker Change: I very much believe that it's important to make take decisive action and make decisions that ensure appropriate drugs through the business. So it's natural.
Speaker Change: We would work with Mcdonald's to make sure that we only expand further when we get that profitable growth regarding <unk>.
Speaker Change: Supporting the network remember we.
Speaker Change: We are expanding with several scaled customers right now are we announced today for example, even started a new program.
Speaker Change: Sounds clock following.
Speaker Change: Starting with Costco late last year, and we continue to see success with <unk>.
Speaker Change: Number of national scale customers that we need to support with a network that is now going in.
Operator: I mentioned earlier on the call, for example, that our Minneapolis hub is currently under construction, and we still expect to open five to seven new production hubs during the course of this year, mainly serving those underserved geographies where our customers, national ones like Target, for example, in Minneapolis can be supported. Do remember, we do have excess capacity in the network, which we're also leveraging. Hence, we can make very thoughtful capital allocation choices, be focused on capital efficiency, and overall make sure that we are positioned to deleverage the balance sheet as we drive this profitable growth. Okay, thank you. There are no further questions at this time. I would like to hand the call back over to Josh Charlesworth for some closing remarks. Well, thank you, everybody, for your interest in Krispy Kreme today.
I mentioned earlier on the call, for example, that our Minneapolis hub is currently under construction, and we still expect to open five to seven new production hubs during the course of this year, mainly serving those underserved geographies where our customers, national ones like Target, for example, in Minneapolis can be supported. Do remember, we do have excess capacity in the network, which we're also leveraging. Hence, we can make very thoughtful capital allocation choices, be focused on capital efficiency, and overall make sure that we are positioned to deleverage the balance sheet as we drive this profitable growth.
Speaker Change: National Ah I mentioned that here on the coal for example that our Minneapolis hubs is currently under construction, we still expect to open five to seven new production hubs. During the course of this year may.
Speaker Change: Mainly serving those underserved geographies with all customers.
Speaker Change: National ones like target for example.
Speaker Change: Minneapolis can be supported but do remember we do have excess capacity in the network, which we're also leveraging.
Speaker Change: Hence we can make very thoughtful.
Speaker Change: Capital allocation choices be focused on capital efficiency.
Speaker Change: And overall, making sure that we are positioned to deleverage the balance sheet as we drive this profitable growth.
Bill Chappell: Okay, thank you.
Speaker Change: Okay. Thank you.
Operator: There are no further questions at this time. I would like to hand the call back over to Josh Charlesworth for some closing remarks.
Speaker Change: There are no further questions at this time I would like to hand, the call back over to Josh Charles worth for some closing remarks.
Josh Charlesworth: Well, thank you, everybody, for your interest in Krispy Kreme today. Thank you also to our hardworking Krispy Kremers all over the world. We remain dedicated to our strategy of transforming Krispy Kreme into a bigger and better business. We are taking action now to drive profitable growth and deleverage the balance sheet. Thank you.
Speaker Change: Well. Thank you everybody for your interest in Krispy Kreme today. Thank you also to our hardworking Krispy Kreme is all over the world remain dedicated to our strategy of <unk>.
Operator: Thank you also to our hardworking Krispy Kremers all over the world. We remain dedicated to our strategy of transforming Krispy Kreme into a bigger and better business. We are taking action now to drive profitable growth and deleverage the balance sheet. Thank you. This concludes today's call. You may now disconnect. Thank you. Please wait. The conference will begin shortly.
Speaker Change: Transforming krispy kreme into a bigger and better business.
Speaker Change: Taking action now to drive profitable growth and deleverage the balance sheet. Thank you.
Operator: This concludes today's call. You may now disconnect. Thank you. Please wait. The conference will begin shortly.
Speaker Change: Yeah.
Speaker Change: This concludes today's call you may now disconnect.
Speaker Change: Thank you.
Speaker Change: Please wait the conference will begin shortly.
Speaker Change: [music].
Speaker Change: Okay.
Speaker Change: Yeah.
Speaker Change: Okay.
Speaker Change: Yes.