Alternative data

Explore consumer spending, digital engagement, workforce activity, and other operating signals alongside company financials. Build a more detailed understanding of how a business is performing in the real world.

Data types

Real-world signals that add depth to traditional research.

  • Consumer transactions and point of sale
  • E-commerce and marketplace activity
  • Web, search, and app engagement
  • Advertising, media, and audiences
  • Mobility, foot traffic, and points of interest
  • Hiring, job movement, and payroll
  • Software adoption and developer momentum
  • Patents, IP, and product innovation
  • Cybersecurity and digital risk

Research applications

Understand customer behavior

Compare spending, marketplace, and point-of-sale trends with reported company performance.

Follow digital activity

Research web and app engagement, advertising, and software adoption in the context of a business.

Investigate operating signals

Explore hiring, product launches, and location activity to add another perspective to company research.

Consumer spending and transactions

  • Credit Card – US Complete Panel
  • Credit Card – US Detailed Panel
  • Credit Card - US and CAN General Panel
  • Credit Card - US Private Label
  • Credit Card - US Neo
  • Credit Card – EU Detailed Panel
  • Credit Card – Health Spend
  • POS – Supermarket
  • POS - Convenience Stores
  • POS – Independent Convenience
  • POS - Instore and Online
  • POS – Emerging Markets
  • POS – Premium Culinary Retail
  • Receipt

E-commerce and marketplaces

  • Amazon Marketplace Intelligence
  • TikTok Shop
  • Ecommerce Insights
  • Distributor Flooring

Web, app and advertising

  • Clickstream
  • App Intelligence
  • Mobile App
  • Digital Advertising

Healthcare claims and pricing

  • Healthcare Closed Claims
  • Medical & Pharmacy Open Claims
  • Medicare Claims & Commercial Price Transparency

Employment and workforce

  • Job Openings
  • Job Movements
  • SMB Workforce

Corporate activity, technology and private companies

  • Product Launches
  • Software Customers
  • SaaS Market Dynamics
  • Private Company Profiles
  • Brand Reviews

Trade, shipping and government contracting

  • Global Trade Flows
  • Trade Claims
  • Import/Export - US
  • Maritime Data
  • Global Government Contracts

Location and physical footprint

  • Foot Traffic
  • Point of Interest
  • Locations - US Transportation

Media, music and live events

  • Music Streaming
  • Music Data
  • Music Artist & Content Data
  • OTT Entertainment Streaming
  • Movie Box Office
  • Concert Box Office
  • Rising Artists Ticket Listings
  • Secondary Market Ticket Sales - US
  • Secondary Market Ticket Sales and Listings
  • Sports Events

Housing, autos and industry activity

  • Housing Permits
  • Vehicle Registration
  • Menu Data
  • Mine Hours - MSHA
  • Commodity Metrics

Weather

  • Weather Data
  • Extreme Weather Data

Demographics and population health

  • Cohort Attributes
  • Population Health Measures - US

Company scores and specialized reference

  • Securities Ratings
  • FFIEC Bank Reporting

Specialist sources

  • Carbon Arc
  • IEA reports
  • Industry trend reports
  • Forrester reports
  • McKinsey reports
  • Podcasts
  • Deloitte reports
  • Bain reports
  • PwC reports
  • Carta

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