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New US border rules could require selfies, 5 years of social media history

ESTAVTDAY
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New US border rules could require selfies, 5 years of social media history

U.S. Customs and Border Protection has proposed sweeping updates to the I‑94/ESTA process that would mandate selfie uploads, shift ESTA to a mobile‑only application, introduce an optional self‑reported exit feature (passport data, live selfie and geolocation) and expand data collection to include social‑media accounts from the past five years, decade‑long contact history, IP addresses and broader biometrics (fingerprints, facial, iris and DNA where feasible). Framed as measures to reduce fraud and strengthen identity verification under a January 2025 executive order, the changes raise privacy and operational issues — increasing scrutiny at the border, altering how third‑party agents interact with travelers, and likely adding compliance burdens for airlines and travel service providers — while U.S. citizens remain exempt. The proposal is open for public comment through Feb. 9, 2026 (OMB Control No. 1651‑0111).

Analysis

U.S. Customs and Border Protection has proposed comprehensive changes to the I-94/ESTA process that would require mandatory selfie uploads, shift ESTA to a mobile-only application, add an optional self-reported exit function (passport data, live selfie, geolocation) and expand data collection to include social media accounts from the past five years, contact history going back a decade, IP addresses and additional biometrics including fingerprints, face, iris and DNA where feasible. The proposal is framed as implementing a January 2025 executive order targeting foreign terrorist threats and targets nearly all foreign nationals entering the U.S.; the public comment period runs through Feb. 9, 2026 (OMB Control No. 1651-0111). The changes directly increase screening touchpoints and legal exposure at the border: the article cites device searches that led to detentions and deportations (example: Rasha Alawieh) and notes CBP’s rationale of reducing fraud and improving identity verification. Operationally, CBP says the move eliminates web-based ESTA due to poor-quality images and fraudulent third-party sites that charged fees, which will alter intermediaries’ workflows and revenue capture. From a market perspective, the shift raises privacy and regulatory risk that could deter some travelers and increase compliance costs for airlines and travel service providers, while creating potential demand for mobile biometric and identity-verification vendors. The proposal’s regulatory timeline and likely public backlash or legal scrutiny create near-term policy uncertainty for travel-related equities and technology vendors tied to border screening.