Mercado Pago is discontinuing Mercado Coin, the cryptocurrency it launched in 2022 as part of its loyalty program. The decision represents a retreat from a consumer-facing crypto experiment by MercadoLibre's fintech arm and is unlikely to materially affect the company's financials or broader operations absent further disclosures on user balances or liabilities.
Mercado Pago is discontinuing Mercado Coin, the cryptocurrency it launched in 2022 as part of its loyalty program. The decision represents a retreat from a consumer-facing crypto experiment by MercadoLibre's fintech arm and is unlikely to materially affect the company's financials or broader operations absent further disclosures on user balances or liabilities.
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