Kraft Heinz said Kraft Mac & Cheese Restaurant Edition will roll out nationwide this month at a starting price of $3.49 per 9.5 oz box. The launch expands the brand's product lineup and targets at-home meal recreation, but the announcement is modest in scope and likely to have limited near-term market impact.
Kraft Heinz said Kraft Mac & Cheese Restaurant Edition will roll out nationwide this month at a starting price of $3.49 per 9.5 oz box. The launch expands the brand's product lineup and targets at-home meal recreation, but the announcement is modest in scope and likely to have limited near-term market impact.
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