How The Cheesecake Factory turned a family recipe into a global restaurant chain

Cheesecake Factory’s first restaurant opened in Beverly Hills, California, in 1978. The article is a brief historical note on CEO and founder David Overton’s original purpose for launching the business to promote his mother’s cheesecake enterprise. It contains no current financial results, guidance, or market-moving information.

Analysis

Cheesecake Factory’s first restaurant opened in Beverly Hills, California, in 1978. The article is a brief historical note on CEO and founder David Overton’s original purpose for launching the business to promote his mother’s cheesecake enterprise. It contains no current financial results, guidance, or market-moving information.