Apple will allow third-party AI assistants to be accessed from within Siri so users can choose which service to query, Bloomberg reported March 26 citing unnamed sources. The move could reduce Apple's exclusive control of voice interactions and open distribution for rival AI services, benefiting third-party AI providers. Implications are likely company- and sector-specific rather than market-wide, with modest near-term impact on shares and services dynamics.
Apple will allow third-party AI assistants to be accessed from within Siri so users can choose which service to query, Bloomberg reported March 26 citing unnamed sources. The move could reduce Apple's exclusive control of voice interactions and open distribution for rival AI services, benefiting third-party AI providers. Implications are likely company- and sector-specific rather than market-wide, with modest near-term impact on shares and services dynamics.
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