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Reckitt sells Essential Home stake to Advent for $4.8 billion

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Reckitt sells Essential Home stake to Advent for $4.8 billion

Reckitt has divested a 70% majority stake in its underperforming Essential Home business, which includes brands like Air Wick, to private equity firm Advent International for $4.8 billion, including debt, while retaining a 30% interest. This strategic move aims to return approximately $2.2 billion in excess capital to shareholders via a special dividend and share consolidation, supporting CEO Kris Licht's broader turnaround efforts amidst the unit's 7% sales decline in Q1. Reckitt shares reacted positively, gaining 1.2% on the news.

Analysis

Reckitt is executing a strategic divestment by selling a 70% majority stake in its Essential Home business to private equity firm Advent International in a deal valued at $4.8 billion, including debt. This move addresses a significant drag on performance, as the unit, which includes brands like Air Wick and Cillit Bang, experienced a 7% year-on-year sales decline in the first quarter and accounted for 13% of group revenue. By retaining a 30% stake and including up to $1.3 billion in performance-based payments, Reckitt maintains exposure to potential future upside while immediately streamlining its portfolio. The transaction is a key part of CEO Kris Licht's turnaround strategy amidst weak consumer confidence in North America and Europe. A direct consequence for shareholders is a planned capital return of approximately $2.2 billion via a special dividend and share consolidation, which contributed to a 1.2% rise in share price upon the announcement. This restructuring measure, coupled with the ongoing review of the litigation-impacted Mead Johnson baby formula business, signals a decisive shift towards portfolio optimization.

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