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Roblox lifts annual bookings forecast as viral games draw strong spending

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Roblox lifts annual bookings forecast as viral games draw strong spending

Roblox significantly raised its annual bookings forecast for the third time this year, now projecting $6.57 billion to $6.62 billion for fiscal 2025, driven by robust in-game spending on viral titles like "Steal a Brainrot" and a surge past 150 million daily active users. The company reported third-quarter bookings of $1.92 billion, exceeding expectations, and saw its shares climb over 5% in premarket trading, reflecting its successful strategy in expanding its platform and investing in core gaming infrastructure.

Analysis

Roblox (RBLX) significantly raised its fiscal 2025 bookings forecast for the third time this year, now projecting $6.57 billion to $6.62 billion, a substantial increase from its prior guidance of $5.87 billion to $5.97 billion. This follows robust third-quarter bookings of $1.92 billion, which comfortably surpassed analyst expectations of $1.65 billion. The company also issued an optimistic fourth-quarter bookings forecast of $2.0 billion to $2.05 billion, exceeding LSEG analyst estimates of $1.80 billion. The upward revision is primarily driven by strong in-game spending on viral titles, exemplified by "Steal a Brainrot" surpassing 25 million concurrent players, and a surge past 150 million daily active users. Roblox reported a 70% increase in average daily active users for Q3, marking its largest jump in approximately five years. CFO Naveen Chopra attributed this success to strategic investments in search and discovery algorithms, capacity infrastructure, and developer incentives. Roblox's strategy to expand beyond gaming into socialization, advertising, and e-commerce, coupled with heavy investment in its core gaming segment, has proven highly effective. The market reacted positively, with RBLX shares rising over 5% in premarket trading, reflecting the strong operational performance and positive outlook. This performance reinforces its position as a significant winner in the video game industry, with shares having more than doubled this year.

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