Amazon will have two hours of exclusive Masters coverage on Thursday and Friday in its debut year as a media partner (2 hours total per day). The deal is a strategic content/brand play for Prime Video and advertising engagement rather than a material near-term revenue or earnings catalyst.
Amazon will have two hours of exclusive Masters coverage on Thursday and Friday in its debut year as a media partner (2 hours total per day). The deal is a strategic content/brand play for Prime Video and advertising engagement rather than a material near-term revenue or earnings catalyst.
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