KR is strengthening its retail media platform by using AI plus loyalty data to improve audience targeting, which it says creates additional advertising growth opportunities. The update is constructive for platform monetization, but no quantified revenue or guidance changes were provided.
KR is strengthening its retail media platform by using AI plus loyalty data to improve audience targeting, which it says creates additional advertising growth opportunities. The update is constructive for platform monetization, but no quantified revenue or guidance changes were provided.
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