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Uber ex-CEO Kalanick rebrands latest venture Atoms, expands into mining and transport

Technology & InnovationPrivate Markets & VentureManagement & GovernanceM&A & RestructuringCompany Fundamentals

Travis Kalanick rebranded City Storage Systems, the parent of CloudKitchens, to Atoms and repositioned the company with a new strategic focus on robotics. He disclosed on the TBPN podcast that the business has been operating in stealth for eight years.

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Travis Kalanick rebranded City Storage Systems, the parent of CloudKitchens, to Atoms and repositioned the company with a new strategic focus on robotics. He disclosed on the TBPN podcast that the business has been operating in stealth for eight years.

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