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Ford bets on Apple for its next-generation of EVs

Technology & InnovationAutomotive & EVProduct LaunchesCompany Fundamentals

Ford says it is the first automaker to use new developer tools that embed Apple Maps navigation and mapping directly into its vehicles’ infotainment systems. The change is product-focused and likely incremental near term, but it improves in-car navigation integration and user experience. Material financial impact is not specified in the report.

Analysis

Ford says it is the first automaker to use new developer tools that embed Apple Maps navigation and mapping directly into its vehicles’ infotainment systems. The change is product-focused and likely incremental near term, but it improves in-car navigation integration and user experience. Material financial impact is not specified in the report.

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