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Xbox to raise console prices worldwide from August

Product LaunchesCompany FundamentalsTrade Policy & Supply ChainInflationConsumer Demand & Retail

Microsoft's Xbox is raising console prices by up to $150 worldwide as a global components shortage pushes storage and memory costs higher across consumer electronics. The move signals margin pressure and supply-chain stress rather than demand weakness, but it is a clear cost headwind for the Xbox business and could weigh on consumer uptake.

Analysis

Microsoft's Xbox is raising console prices by up to $150 worldwide as a global components shortage pushes storage and memory costs higher across consumer electronics. The move signals margin pressure and supply-chain stress rather than demand weakness, but it is a clear cost headwind for the Xbox business and could weigh on consumer uptake.

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