Noteworthy Friday Option Activity: KSS, SOUN, U

SoundHound AI (SOUN) and Unity Software (U) are experiencing significantly elevated options trading volume today, with activity representing over 60% of their respective average daily share volumes. Notably, long-dated call options for SOUN ($17 strike, Oct 2025) and U ($45 strike, Oct 2025) are attracting particularly high interest, suggesting increased speculative positioning or directional bets on these equities.

Analysis

SoundHound AI Inc (Symbol: SOUN) options are showing a volume of 457,221 contracts thus far today. That number of contracts represents approximately 45.7 million underlying shares, working out to a sizeable 60.8% of SOUN's average daily trading volume over the past month, of 75.2 million shares. Especially high volume was seen for the $17 strike call option expiring October 03, 2025, with 59,636 contracts trading so far today, representing approximately 6.0 million underlying shares of SOUN. Below is a chart showing SOUN's trailing twelve month trading history, with the $17 strike highlighted in orange: And Unity Software Inc (Symbol: U) saw options trading volume of 70,119 contracts, representing approximately 7.0 million underlying shares or approximately 60.7% of U's average daily trading volume over the past month, of 11.5 million shares. Particularly high volume was seen for the $45 strike call option expiring October 17, 2025, with 5,211 contracts trading so far today, representing approximately 521,100 underlying shares of U. Below is a chart showing U's trailing twelve month trading history, with the $45 strike highlighted in orange: For the various different available expirations for KSS options, SOUN options, or U options, visit StockOptionsChannel.com. Today's Most Active Call & Put Options of the S&P 500 » Also see: Dividend History LTCH market cap history FNP Options Chain The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc. SoundHound AI (SOUN) and Unity Software (U) are exhibiting unusually high options market activity, with today's volume representing a significant portion of their typical underlying equity turnover. For SOUN, the 457,221 contracts traded equate to 45.7 million underlying shares, which is a substantial 60.8% of its average daily volume of 75.2 million shares. Similarly, U's options volume of 70,119 contracts represents 7.0 million underlying shares, or 60.7% of its 11.5 million share average. The activity is notably concentrated in specific long-dated call options, signaling potential bullish speculation on the longer-term prospects of both technology companies. The SOUN October 2025 $17 strike call has seen volume of 59,636 contracts, while the U October 2025 $45 strike call has traded 5,211 contracts. This focus on far-dated expirations suggests that market participants may be positioning for significant price appreciation over the next year, rather than reacting to an immediate, short-term catalyst.

Key Decisions for Investors

• Monitor implied volatility levels for SOUN and U, as the surge in long-dated call buying often precedes an expansion in volatility and may present opportunities for options-based strategies.
• Investors should investigate potential fundamental catalysts or thematic shifts for both companies that could underpin the bullish sentiment reflected in the concentrated October 2025 call option flows.
• While the heavy call volume can be a bullish signal, consider it primarily as an indicator of heightened market interest and be prepared for increased share price volatility driven by these derivative flows.