Nintendo officially announces a 2026 Mario Day Switch 2 console bundle

Key Decisions for Investors

• Establish a 1–2% long position in NTDOY (ADR or 7974.T) starting within 5 trading days before Mar 10, 2026; hedge downside with a 3‑month call spread (buy ~0.30‑delta call, sell ~0.10‑delta 2–3 strikes higher). Close position within 14 days after Mario Day unless sell‑through data (NPD/Japan weekly) shows >5% sustained uplift.
• Tactically allocate 0.5% portfolio to GME via Apr 2026 call options (~0.25–0.40 delta) to capture retail‑driven pop; size small due to high IV, set stop at −50% premium and take‑profit at +100% or trailing 30% gain.
• Implement a pair trade: long NTDOY (0.75%) vs short ATVI or EA (0.75%) for 1 quarter expecting first‑party Nintendo IP to outperform non‑franchise publishers; unwind if relative performance gap narrows to <−5% or if Nintendo misses US bundle announcement.
• Rotate +1.5% into gaming/consumer discretionary exposure (NTDOY, discretionary ETFs) funded by reducing Staples/defensive exposure by 1.5%; monitor Nintendo US announcement and NPD weekly sales within the next 7–21 days as the primary catalysts to reallocate.