Chewy is expanding beyond pet e-commerce into integrated pet healthcare through the Modern Animal deal. The move supports a broader platform strategy and may improve long-term customer lifetime value and service breadth. The article is high-level and does not provide deal terms or financial metrics, so near-term market impact should be limited.
Chewy is expanding beyond pet e-commerce into integrated pet healthcare through the Modern Animal deal. The move supports a broader platform strategy and may improve long-term customer lifetime value and service breadth. The article is high-level and does not provide deal terms or financial metrics, so near-term market impact should be limited.
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