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ITV Selects Akamai TrafficPeak to Optimize World Cup Streaming
Source: globenewswire.com
Technology & InnovationMedia & EntertainmentCybersecurity & Data Privacy

ITV deployed Akamai TrafficPeak, powered by Hydrolix, to protect ITVX live-streaming operations during the World Cup. The platform reduced telemetry delays from 5–15 minutes to subsecond ingestion, enabling faster issue resolution and helping safeguard advertising revenue. The deployment is a positive operational upgrade but is unlikely to materially affect near-term valuation.
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