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Catalyst Brands Moves Off Legacy Martech Stack to Power 1:1 Personalization Across Its Portfolio
Source: Business Wire
Artificial IntelligenceTechnology & InnovationConsumer Demand & Retail
Attentive announced that Catalyst Brands is transitioning to its omnichannel platform for SMS, email, push notifications, and AI-powered decisioning. The announcement signals customer adoption of Attentive's marketing technology offering but provides no financial terms, implementation scale, or expected revenue impact.
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