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Market Impact: 0.12
Snapchat surpasses 30M paid subscribers
Source: TechCrunch
Consumer Demand & RetailCompany Fundamentals
A year after Snapchat announced a limit on free Memories storage, it told users they would need to pay $1.99 per month for additional storage or subscribe to Snapchat+ to retain their Memories. The article describes the policy as controversial; it provides no further details about the milestone or market reaction.
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