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The Trade Desk Broadens CTV Ad Reach in Italy: A New Catalyst for TTD?

Source: zacks.com

Media & EntertainmentProduct LaunchesTechnology & Innovation
The Trade Desk Broadens CTV Ad Reach in Italy: A New Catalyst for TTD?

The Trade Desk (TTD) expanded its connected-TV advertising reach in Italy by adding Skydance Pause Ads inventory on HBO Max and discovery+. The article describes the inventory as premium and says the expansion comes as international CTV growth accelerates.

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