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McDonald's is making a historic bet on chicken — and AI — to bring back customers

Source: marketwatch.com

Consumer Demand & RetailProduct LaunchesAnalyst InsightsCompany Fundamentals
McDonald's is making a historic bet on chicken — and AI — to bring back customers

Investors remain unconvinced by McDonald's plans to introduce new McNugget flavors. An analyst cited the company's difficulty generating meaningful chicken-product innovation, suggesting limited confidence that the initiative will materially improve growth or competitive positioning.

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