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Biogen Expands Digital Strategy With Veeva Vault CRM
Source: Nasdaq
Technology & InnovationCompany FundamentalsProduct Launches
Biogen selected Veeva Systems’ Veeva Vault CRM (Veeva Vault CRM) as its global customer relationship management platform. The move is aimed at strengthening Biogen’s digital infrastructure to support commercialization efforts, which is a modest positive for execution capability but unlikely to be a major near-term financial catalyst.
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