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JCPenney Gives Fans VIP Access This Holiday Season with Exclusive Bella Kay Partnership, Backstage Experiences and New iHeartRadio Jingle Ball Fashion Collection

Source: Business Wire

Product LaunchesConsumer Demand & RetailMedia & Entertainment

JCPenney is launching the iHeartRadio Jingle Ball x JCPenney Collection for a second year. The article describes it as a limited-edition capsule inspired by holiday concerts and provides no sales, financial, or market-impact figures.

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