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Saudis Weigh Merging EA With Savvy to Create Global Gaming Giant
Source: Bloomberg
M&A & RestructuringPrivate Markets & VentureMedia & EntertainmentManagement & Governance
Saudi Arabia’s wealth fund is considering combining Electronic Arts with Savvy Games, potentially bringing major game franchises including Madden NFL and Pokemon Go under one ownership structure. The potential transaction would be a significant consolidation move in gaming and could materially affect EA’s valuation, strategic direction and Saudi Arabia’s position in the global entertainment sector.
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