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Market Impact: 0.1
Good Good Golf ad fallout deepens as Callaway ends partnership, retailers pull gear and Golf Channel delays show
Source: marketwatch.com
Media & EntertainmentConsumer Demand & RetailLegal & LitigationRegulation & Legislation
The Good Good Golf-made Callaway Golf ad sparked an online backlash after depicting a male player shoving a female golfer to the ground. The incident is primarily a brand/reputation risk and could invite scrutiny, but there are no disclosed financial metrics or guidance changes.
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