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AbbVie Named Official Pharmaceutical Sponsor of the PGA TOUR and 2026 Presidents Cup, Launches Birdies for Brain Health Campaign
Source: PR Newswire
Healthcare & BiotechESG & Climate Policy
AbbVie launched Birdies for Brain Health, a PGA TOUR-linked awareness and support campaign for people living with brain health conditions and their care partners. The initiative will debut at the 2026 Presidents Cup and provide donations to six patient organizations. The announcement is a corporate social-impact initiative with limited near-term financial implications.
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