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Market Impact: 0.15

Travel Powers $11.3 Billion in Economic Impact for Iowa, Sustaining One in 18 Jobs

Source: Business Wire

Travel & LeisureEconomic Data

Iowa welcomed a record 46.3 million visitors in 2025, generating $11.3 billion in economic impact and supporting 72,196 jobs. The figures indicate a strong year for the state's visitor economy, with no company-specific market impact reported.

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