Netsertive's 2026 Franchise MarTech Systems Report: How Franchise Marketing Leaders Across 14 Industries Connect their Tech Stacks, Prove ROI, and Put AI to Work

A report combining a survey of franchise marketing leaders with an audit of the Franchise 500 finds that the key barrier to franchise marketing and AI leverage is the gap between connected systems and a single trusted view of performance. The article provides no quantified impact or market reaction.