Why Disney's ‘Endgame Encore' Is Laser-Focused On Infinity Vision

Disney’s “Infinity Vision” certification program has drawn confusion and derision, with audiences viewing it as a label rather than a meaningful new format. The reaction contrasts with industry expectations following Spider-Man’s loss of all IMAX screens to “The Odyssey,” but the article provides no clear financial upside or downside—suggesting limited near-term market impact.