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Market Impact: 0.1
FPA Launches Rebuilt PlannerSearch® to Modernize How Consumers Find Financial Planners
Source: PR Newswire
FintechProduct LaunchesConsumer Demand & Retail
The Financial Planning Association launched a platform that uses behavioral research, financial-planner profiles, and consumer preferences to match individuals with CFP® professionals suited to their goals, circumstances, and financial mindset. The announcement is a product and client-acquisition initiative for financial planning professionals, with limited broader market impact.
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