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Adobe to offer free access to AI tools in Saudi Arabia in $4 billion deal
Source: reuters.com
Artificial IntelligenceTechnology & InnovationCompany FundamentalsRegulation & Legislation
Adobe expanded its partnership with Saudi Arabia’s Ministry of Communications and Information Technology and Humain to offer citizens 12 months of free access to its AI-powered tools. The move supports broader AI tool adoption in a government-backed initiative, with limited direct near-term financial impact implied but a positive signal for regional growth and product engagement.
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