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Priority Software Expands its Business Management Portfolio with the Acquisition of Fireberry, Accelerating Its AI-First Vision for the Future of Business Management

Source: PR Newswire

M&A & RestructuringArtificial IntelligenceTechnology & InnovationCompany Fundamentals

Priority Software said an acquisition will add CRM, marketing automation and customer service capabilities to its AI-driven platform. The capabilities will be offered standalone and within Priority's Cloud ERP platform; the article excerpt provides no deal value or further transaction details.

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