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4 in 5 B2B Websites Are Losing Buyers Before They Even Ask for a Quote, Digital Silk Study Finds
Source: PR Newswire
Technology & InnovationCompany Fundamentals
More than 4 in 5 B2B websites studied had at least one barrier to buyers requesting a quote, booking a demo, or contacting sales. Poor site structure was the most common issue, identified on 43.5% of sites; the article also flags unclear messaging but provides no further figures in the supplied text.
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