Chinese automakers now hold over 30% of the UK EV market, rising from under 1% seven years ago, largely supported by government subsidies that enable BYD and Geely to price cars thousands of pounds below European rivals. The competitive pressure suggests heightened margin risk for European OEMs and more challenging pricing dynamics in the UK EV segment.
Chinese automakers now hold over 30% of the UK EV market, rising from under 1% seven years ago, largely supported by government subsidies that enable BYD and Geely to price cars thousands of pounds below European rivals. The competitive pressure suggests heightened margin risk for European OEMs and more challenging pricing dynamics in the UK EV segment.
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