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Apple Set to Kick Off Yearslong Device Blitz at Wednesday Event

Source: pymnts.com

Product LaunchesTechnology & InnovationInvestor Sentiment & Positioning
Apple Set to Kick Off Yearslong Device Blitz at Wednesday Event

Apple scheduled an event for Wednesday, Sept. 9 (“Surprise and Shine”), which Bloomberg says will kick off the longest stretch of device releases in the company’s history. With no specific product or financial details provided yet, the update is more of a timeline/expectations catalyst than a measurable earnings impact today.

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