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Beiersdorf CEO says company is 'there to stay' in Russia

Source: reuters.com

Geopolitics & WarManagement & GovernanceCompany Fundamentals
Beiersdorf CEO says company is 'there to stay' in Russia

Beiersdorf CEO said on Tuesday that the German skincare company has no plans to leave Russia, arguing it must remain there to protect the Nivea brand after a dispute. The article excerpt provides no financial figures or market reaction.

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