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Market Impact: 0.1
Samuel Adams Delivers the Ultimate Oktoberfest Experience with Legendary Seasonal Brews and Inflatable Beer Halls
Source: globenewswire.com
Consumer Demand & RetailProduct LaunchesMedia & Entertainment
The brewer is launching a new seasonal lineup with the return of Octoberfest plus two product debuts: a Non-Alcoholic Octoberfest and an Apple Spice Ale. The news is primarily promotional/product-focused with no provided financial figures or guidance. Likely limited near-term market impact.
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